Chevrolet Volt Leads The EREV Revolution...Lumped in With Plug-In Hybrids for the Sake of This Post
John O’Dell, editor at Edmunds, told the New York Times this:
"Conventional hybrids are mainstream now. You can envision almost anyone buying one."
O'Dell's comment was in the context of explaining the rising sales of conventional hybrid vehicles, but the Times articles is mostly focused on why hybrids are here and now and pure electric vehicles are for the future.
Now, we're not saying we agree completely with the post by the New York Times, but there's some logic we see as applicable in the plug-in hybrid versus pure electric vehicle decision.
For most Americans, the logical next step from a conventional hybrid is into a plug-in hybrid. It's a baby step, not a giant leap. In this way, it's easy to see a significant percentage of people choosing plug-in hybrids to replace their current conventional hybrid. Provided that the price is right, this seems to be the direction that say current Prius owners will take when it time for a replacement vehicle.
Then it's only one more baby step to that pure electric vehicle. Asking or expecting the general public to take a giant leap is unreasonable, but baby step by baby step the BEV becomes the vehicle of choice.
This is mostly just our opinion of how we think the transition to pure electric will occur and we're not talking about the 1% or 2% of buyers that have already made the move. We're suggesting that when plug-ins become mainstream (say 10%), the plug-in hybrid will make up the vast majority of that figure in the US. Further on down the line, the pure electric will take over. It'll happen...but it'll be in baby steps.
Source: New York Times