Beauty is in the eye of the beholder.
BMW i3 exterior:
BMW i3 interior: beautiful
While the exterior of the BMW i3 comes off as a bit odd and even un-BMW like (subjectively, of course), the interior is striking, appealing and an artful masterpiece in execution.
A few days ago, we brought you footage from outside the i3, now we take you inside where the i3 truly shines.
Editor's Note: Three additional "trunk" photos, courtesy of Tom M., have been added immediately below.