The question on how (and if) Chevrolet would be marketing the Spark EV has been answered.

Spark EV Commercial Is All About Performance

Spark EV Commercial Is All About Performance

The answers are:  Yes they are.  And by featuring the performance of their 4 seat, 82 mile EV.

"Now you can give up gas without giving up performance.  Introducing the all new, pure electric 2014 Chevrolet Spark EV.  It packs a whopping 400 lb-ft of torque; that's more than a Ferrari 458 Italia...with zero emissions.  A car powered by electricity, that moves like electricity"

The Chevrolet Spark EV (more details here) is now available at selected dealerships in California and Oregon from $27,495.

To find out more about the Spark EV's 400+ lb-ft of torque rating, check out a story featuring Peter Savagian, GM’s General Director for for Electric Drives and Electrification Systems Engineering, who breaks down all the ins-and-outs of the Spark EV's amazing electric motor for us.