ELR Design Manager Talks Power Assisted Cupholders

ELR Design Manager Talks Power Assisted Cupholders

The Cadillac ELR, is very similar to the Chevrolet Volt on a mechanical level, but on the inside, it is all Cadillac

According to Keith Fisher, Design Manager of the Cadillac ELR,  many of the interior features of the ELR have never been seen before at GM, and "many of the elements you see in the ELR will be carried over in our future product launches that are coming soon."

Mr. Fisher takes some time to boast of the high end upholstered finishes, the ELR's reconfigurable 8" cluster, the Cadillac "Q-system" and...wait for it, a power assisted cup-holder.

More details on Cadillac's 35 mile, extended range 207hp/295 lb-ft of torque luxury plug in can be found here.

The limited production run Caddy is expected to cost between $65,00 and and $80,000 when it comes to market in January of 2014.

2014 Cadillac ELR Gallery: (double click)