’s Readers Choice Award Goes To… Harley-Davidson Livewire?



Yes.  Seriously.  A bike that Harley has been perfectly forthright about having no intentions to put into production at this time, a bike that has half the range of either a Zero SR or a Brammo Empulse (both bikes that are in current production, thank you very much), a bike that doesn’t have an onboard charger and isn’t as quick as current bikes, and has no credible MSRP set, as yet, hell.  A bike whose drivetrain is not even designed by Harley Davidson.  … takes the top vote from the riding/reading public for “Reader’s Choice”.

At least the folks over at have the sense to appoint a bike “best electric” that actually is in production: the Zero SR.  And we’d concur.

Obviously, Harley Davidson knows something we don’t about what the readers and riders of the world are looking for.  If we could just figure out what that is…  And why do certain quotes commonly attributed to a Mr. PT Barnum spring to mind?

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8 Comments on "’s Readers Choice Award Goes To… Harley-Davidson Livewire?"

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Harley has the brand recognition, Zero and Brammo don’t/

A known brand usually does better than an unknown one, even if the product is not as good. David is right. Harley has a solid, respectable reputation they can coast on, with motorbike buyers.

Zero and Brammo need to get the word out…

Zero has a bigger problem. I attempted to buy one and, despite Zero themselves putting me in touch with the local dealer multiple times, I was never contact by the dealer.

If I were them, I’d look into whether their current dealer network is really working for them.

Harley could just buy one or both of them outright and be done with it. Then again it’s obvious they aren’t serious about electric motorcycles.

As a current Harley Davidson owner (and rider) I didn’t mind trying the Livewire to get a feel for it, but with a range of only 53 miles and no passenger pillion, even TMC knows it’s not the bike their core market wants.

Now there is another company, Bramma (not Brammo) that makes a bike that a Harley owner would look at, rub their chin, and consider. It’s a bagger, it has range, and someplace for your passenger to sit. It’s price is “up there”. Something else Harley Davidson owners are use to.

So, if TMC is serious, they will either seriously develop an eBike, or buy a company that has potential to build the bike Harley owners want.

Sorry, the Livewire (as it is) ain’t it.

Of course “it’s not the bike their core market wants.” That was _the_major_point_ of the exercise.

I’m fairly sure H-D is not interested in the unsolicited advice of a person who didn’t get the question.

Do you mean Brutus instead of Bramma? They have a bagger bike that looks more like a Harley.

You can line up the Harley Live-wire, next to any of the other mentioned bikes on any street corner, and even without knowing it is a Harley, it would get the lion’s share of the attention. It just looks cool. Most of the other E-bikes look like a modified dirt bike.