Mitsubishi Outlander PHEV Sales Surge In Japan Starts To Weaken – Nissan LEAF Sales Still Low


2016 Mitsubishi Outlander PHEV

2016 Mitsubishi Outlander PHEV

Mitsubishi Outlander PHEV sales are still growing strong in Japan (+187% year-over-year), in the second month of availability of the refreshed 2016 model, although its overall result weakened from nearly 2,400 to 1,313.

We hope for  ongoing 1,000+ sales a month from this point on.

After eight months of 2015, Outlander PHEV sales stand at 6,918 (-4% over the first eight-months in 2014), but there shouldn’t be any problems in increasing sales over last year with 4 months remaining this year.

The second most popular plug-in model in Japan, the Nissan LEAF, is still falling like a stone to 583 units sold (-36% last month) and to 6,768 (-26%) so far this year.

Only the new 2016 version could save Nissan from achieving its worst  annual LEAF sales result in history in Japan, unfortunately it seems the model will arrive very late in this calendar year.

We should not that when it does arrive, the Japanese-spec 2016 LEAF receives some features not found in the US and European versions:  new two-tone colors (w/black roof), forward emergency braking, and a lane departure warning system

Nissan LEAF sales in Japan – August 2015

Nissan LEAF sales in Japan – August 2015

Categories: Mitsubishi, Nissan, Sales

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5 Comments on "Mitsubishi Outlander PHEV Sales Surge In Japan Starts To Weaken – Nissan LEAF Sales Still Low"

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permanent sales above 1000 would be sufficient.

Perhaps that market is getting saturated. Will be curious when the longer range LEAF comes out because they have so many chademo that it may not matter to Japan and may not boost sales there.

Its the range not the infrastructure. If you want 40 miles in reserve just in case, the current leaf range is only 45 miles (epa 84 miles total) Yeah I know it goes further on that japanese test but no one drives like that. Even the 30 kwh is not very good for fast charging. The gen II due in 2016 or 2017 is what is needed to boost sales. That or put a range extender option on the car.

Lots of Japanese never really drive long distances, the open road speed limit is very low, you have to pay to use the high speed express ways and the high speed trains are of course magnificient!
Tiny Kei cars or EV’s with moderate range make perfect sense there. As long as they can get you to the nearest high speed rail long distance travel is pretty much sorted.


The drop in Outlander sales must be why they will sell in the US.