Lincoln Aviator Plug-In Hybrid To Cost Nearly $90,000

JAN 27 2019 BY C SMITH 20

Base models are still well-equipped and start at $52,195.

We’ve been rather impressed with the new Lincoln Aviator since the prototype first broke cover last year at the New York Auto Show. The production model arrived just a couple months ago for the LA Auto Show, looking quite similar to its concept-cousin. That’s a good thing, because the swooping lines and acres of tinted rear greenhouse combine to create a refreshingly elegant SUV.

There’s plenty of elegance inside, too, and now we know exactly how much all that grandeur will cost. You can step into a Standard trim Aviator for $52,195, but going all-out for a fully loaded Black Label Grand Touring hybrid tips the scale at $91,145. Both prices include delivery and other assorted fees.

Plug-In Hybrid Gets Expensive

How far does your hard-earned money go in the Aviator world? We’ll start with a close look at the Black Label Grand Touring, which checks nearly all the option boxes right off the bat. The model starts at $88,895 and comes fully equipped with the luxury and dynamic handling packages, the latter of which includes adaptive suspension and air-ride components. Adaptive steering is in there, not to mention all-wheel drive with the high-end 21-inch wheels. It’s also fitted with Lincoln’s hybrid powertrain – a 3.0-liter twin-turbo V6 connected to a ten-speed automatic. Details on that system are still being sussed out, but Lincoln says it should produce a projected 450 horsepower (336 kilowatts) and a whopping 600 pound-feet (813 Newton-meters) of torque.

Inside, the Black Label Grand Touring comes standard with the upgraded Revel 28-speaker sound system, navigation, 30-way heated/massaging seats, a panoramic roof, and lots of leather as well. Only two options are available – the class IV trailer tow package for $500 and a special coat of Chroma Caviar Dark Gray paint, costing $1,750. All total that brings us to $91,145.

On the flip side, the Standard model isn’t exactly a barebones grocery getter. It powers the rear wheels with a 400-hp (298-kW) twin-turbo V6, treats front-seat passengers to 10-way heated seats, and the cool glass cockpit with SYNC 3 and Lincoln’s Co-Pilot360 driver assist suite is also included – as it is on all Aviator models.

Order banks for the new Aviator will open next month, with production models arriving at dealerships in the spring.

Categories: Ford, General

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20 Comments on "Lincoln Aviator Plug-In Hybrid To Cost Nearly $90,000"

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A V6 10-speed automatic “hybrid”. So a possible guess that there’s only a 100hp motor as a torque converter? I hope the capacity is something crazy like +20kWh, but this isn’t terribly confidence inspiring for Lincon.

Agreed, the Rivian R1S looks far more promising to me for similar price. What I can’t help but notice is the failure of Detroit to learn from past mistakes. ELR, CT6, now it looks like Ford wants a part of that.

You can get a non-black label Grand Touring as well.

The Grand Touring model starts at $68,800, and looks like the cheapest you can get into the PHEV. Still not cheap and still Tesla money, but also $20k lower than what you’re reporting…
Build and Price here:…..99C.~YZKAA.%5D

This thing is an over-engineered abomination. I get that Lincoln wants to showcase its engineering prowess and keep its designers busy, but they should wipe the slate clean and make an all-electric version that is simpler, much more efficient and requires significantly less maintenance.

No need for Lincoln to, Rivian has that covered. The R1S looks great for a comparable price to this Lincoln.

and the author of the other post on the Outlander was complaining at the cost of the Mitsubishi?
This is one expensive hybrid. I can get a Model S or a fully loaded I-Pace for this price.
DOA if you ask me. A V6 hybrid? Compliance car more like.

Their actual transaction price ranges won’t overlap (meaning: Every one sold will have a price less than every Model X sold,) That’s the difference between PHEV and BEV.
So whether or not this sells will depend on competition from Germany.

Not at this price. Ford really brings up the rear. They back out of a ~5mn car market, and force trucks upon their loyalists. They introduce a stop/start police Explorer, and claim to be bringing an indefinite F150 EV. Concept BS, no different than VW (what a team?).

In an 80-90k price bracket, there’s huge room for profit, but our plutocratic car companies indefatigable allegiance to shareholders and free pollution carries on. “No tech, for you”.

A price difference like the Pacifica Hybrid would be much more excusable.

I reckon you’ll be able to hook up a 5,000 lb boat to the Aviator PHEV and cruise for hours on the highway at 70 mph — “anxiety free”.

Can’t do that in an Outlander PHEV (tow capacity constrained) or a Model X (anxiety constrained).

Do Not Read Between The Lines


Elegant monstrosity?

What size battery? How much electric range?

Few miles probably 😀 This think is unlikely to go far away from gas station


Forced Volt->Bolt Conversion

Almost back to the Edsel up there at the front end. Yoooogleeee.

Lincoln will never make it with moves like this.

Useless car…
What does this thing consume 40kwh/100km and 20l/100km on gas. What a waste.

Hello? This is InsideEVs, right? Why no mention whatsoever of the plug-in aspects of the vehicle? What wheels do(es) the motor(s) drive? Motor power/torque (not just overall for the vehicle)? Battery capacity? AER?
FYI, the word “plug” occurs nowhere but the title of the article (and it’s the same in all the other articles you link to.) Instead, we get details about the paint option packages. Really?
This Forbes article from two months ago has more relevant info, even if it’s just estimates:

This article is a share from our sister site Motor1. If it has anything to do with a new plug-in vehicle, it generally ends up being published on InsideEVs as well, in addition to (over and above) our regular content. While we’d love to edit their articles and add our own insight, they just get moved from the platform, and we don’t change the author’s work. I will say that much of the content that comes over doesn’t get published due to exactly what you pointed out. We simply reject many of the articles since they’re not written specifically with our audience in mind.