Kia Plug-In Electric Car Sales In Europe Surge To 4.4% Of Total Volume

JAN 16 2019 BY MARK KANE 7

The surge is real.

Kia happily announced its tenth consecutive year of growth of car sales in Europe by 4.7% to 494,304. The year 2018 was especially good for electrified models (including hybrids), which closed with 58,029 sales (up 36.0% year-over-year) at a share of 11.7% (1/8 of total volume).

The fastest growing segment turns out to be plug-in cars – by over 140% according to our estimates. Kia reports 21,588 sales (7,064 BEVs and 14,524 PHEVs) at decent 4.4% of the total result.

In 2019 it could more than double again because of new models coming.

Kia Niro PHEV & e-Niro

Thanks to electrification, Kia Niro became the 5th best-selling model in 2018 for Kia in Europe. Among 45,255 sales (up 33.6%) over 22% were plug-ins:

  • Niro  Hybrid 34,642
  • Niro Plug-In Hybrid 9,951
  • e-Niro: 662 (introduced in December 2018)

Kia e-Niro

Kia Soul EV

The Kia Soul EV is awaiting upgrade in 2019 to the new longer-range generation. In 2018, Kia sold a record 6,402 Soul EVs (up 12.0%), which is more than the gasoline and diesel Soul combined.

Kia Soul EV

Kia Optima Plug-in Hybrid

The Kia Optima Plug-in Hybrid (available as a sedan and Sportswagon) also achieved a record result of 4,573 (up 49.1%).

Kia Optima PHEV

Categories: Kia, Sales

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7 Comments on "Kia Plug-In Electric Car Sales In Europe Surge To 4.4% Of Total Volume"

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Cool, good for Kia.

and for the planet

Like the looks of that Sportwagon! Would love it in a pure EV, especially once the Electrify America chargers are widely available where we vacation.

They will sell only in countries / state where $10,000 + rebate is given.
Time to eliminate all rebates and see what they do.

Time to add and increase incentives everywhere and tax polluting cars hard…

Waiting for the vaporware people to show up in this thread. Also a rather obvious note is that Q4 is substantially better than Q1 due to the rollouts during 2018. 2

Awesome! All growth for Kia from here on in is electric!