Kia Charges Up For Soul EV Launch In Washington & Oregon

JUL 9 2015 BY ERIC LOVEDAY 28

Kia Soul EV

Kia Soul EV

 Kia Soul EV

Kia Soul EV

Kia Motors has just announced that it’s gearing up for the launch of the Soul EV in the states of Washington and Oregon.

According to Kia, 20 dealers in the Pacific Northwest (12 in Washington and 8 in Oregon) will initially sell the Soul EV.

Here’s the rundown of dealerships selling the Soul EV:

Washington dealers authorized to sell Soul EV include Auburn Valley Kia, Auburn; Hanson Kia, Olympia; Jerry Smith Kia, Burlington; Smith Kia of Bellingham, Bellingham; Dick Hannah Kia, Vancouver; West Hills Kia, Bremerton; Kia of Puyallup, Puyallup; Performance Kia; Everett; Chuck Olson Kia, Shoreline; Renton Kia, Renton; Car Pros Kia, Tacoma; Lee Johnson Kia, Kirkland

Oregon dealers authorized to sell Soul EV include Kiefer Kia, Eugene; Butler Kia, Medford; Weston Kia, Gresham; Team Kia of Bend, Bend; Beaverton Kia, Beaverton; Ron Tonkin Kia, Gladstone; Power Kia, Salem; Broadway Kia, Portland

Kia Soul EV

Kia Soul EV

To ready the area for the launch of the electric Soul,  Kia added 10 new fast chargers at dealerships in the area. All 20 of the dealers selling the Soul EV are equipped with Level 2 chargers, but just 10 of the dealerships were “up-fitted” with DC fast chargers.

Why add Washington and Oregon to the list of states in which you can buy a Soul EV?  Here’s why, according to Orth Hedrick, vice president of product planning at Kia Motors America:

“With the level of interest the Soul EV has received in the eco-friendly states of Washington and Oregon, it was only natural for us to expand into the region and make our electrified urban passenger vehicle available to customers who not only want to be eco-conscious, but stylish as well. Kia is committed to making sure Soul EV customers in the Pacific Northwest are adequately covered, which is why we’re also installing DC fast chargers and offering free charging at select dealers.”

Additional details in the press release below:

KIA MOTORS AMERICA RAMPS UP SOUL EV INFRASTRUCTURE IN WASHINGTON AND OREGON

Soul EV coming to a total of 20 dealers in the Pacific Northwest; 12 in Washington1 and eight in Oregon2
Kia increases fast-charger network in the region with 10 new chargers

IRVINE, Calif., July 8, 2015 – Kia Motors America (KMA) is continuing its progressive launch of the Soul EV and adding to the electric vehicle ecosystem in the Pacific Northwest with 20 Soul EV-certified dealers and a robust charging network. Of the 20 dealers in the region, 12 will be located in Washington and eight in Oregon. In addition to each being equipped with two Level-2 chargers (40 total in the PNW region), 10 of the dealers will also be up-fitted with DC fast chargers, increasing Kia’s overall network of fast-charging stations. As an added value, select Kia dealers will allow Soul EV owners to charge their electrified urban runabout at no cost3.

Kia’s addition of six new DC fast chargers to Washington’s already-existing network of 414 DC chargers will increase fast-charger availability by 40 percent in the Seattle metro area and 15 percent statewide. The four new chargers added to Oregon’s current network of 815 DC fast chargers will increase fast-charger availability by 15 percent in the Portland metro area and five percent statewide.

“With the level of interest the Soul EV has received in the eco-friendly states of Washington and Oregon, it was only natural for us to expand into the region and make our electrified urban passenger vehicle available to customers who not only want to be eco-conscious, but stylish as well,” said Orth Hedrick, vice president of product planning, KMA. “Kia is committed to making sure Soul EV customers in the Pacific Northwest are adequately covered, which is why we’re also installing DC fast chargers and offering free charging at select dealers.”

With Kia’s expansion of Soul EV availability into Washington and Oregon, consumers in the Pacific Northwest will no longer need to travel great distances to get behind the wheel of the funky and fun EV. All Soul EV-certified dealers will be conveniently located throughout the region, including sites near centers of population such as Vancouver, Washington, and Eugene, Oregon. In an effort to ease “range anxiety,” all Soul-EV certified dealers will be equipped with a pair of Level 2 chargers, while half of them will also have a 50kW Signet FC50K-CC-S DC fast charger available for use. This fast charger can charge the Soul EV’s battery from empty to 80 percent in about 33 minutes, which will benefit those customers who are constantly on the go.

Similar to California’s infrastructure program, Kia has partnered with Greenlots in the Pacific Northwest to offer flexibility and on-the-go access to large networks of charging stations. Through the Greenlots partnership, Soul EV owners will be provided a Kia “ChargeUp” CardTM, giving them access to multiple DC fast charger networks, making the Soul EV ownership experience refreshingly simple and charging easily accessible.

When it comes to locating charging stations, the Soul EV offers UVO EVServices6, Kia’s cutting-edge telematics system. Available at no cost for the first five years of ownership, UVO EV Services utilizes an embedded connectivity solution powered by the Verizon wireless network7 and an integral smartphone app to provide Soul EV owners with an innovative, real-time, in-vehicle connectivity experience that includes navigation and a host of added convenience features.

About the 2016 Soul EV
The 2016 Soul EV is Kia’s first ever all-electric, zero-emissions car to be sold in the U.S. The Soul EV offers the fun and vibrant styling that customers have grown to love about the gasoline-powered model but with a number of interior and exterior enhancements that are unique to the EV. The Soul EV earned an EPA estimated range rating of 93 miles8 when the 27kWh, 360v, 192-cell lithium-ion polymer battery is fully charged, and the regenerative braking system captures up to 12 percent of the Soul EV’s kinetic energy when coasting and braking to also help recharge the battery. Soul EV owners can choose between four different regeneration modes: “Drive” or “Brake” modes in Eco-mode “Off,” and “Drive” or “Brake” modes in Eco-mode “On” (the “Brake” setting with Eco-mode “On” produces the most regeneration).

The battery features a nickel-cobalt-manganese cathode, which helps increase capacity, and a graphite-based anode, which increases durability while reducing weight. Additionally, the cells use a gel electrolyte, and each cell contains ceramic separators to improve thermal stability and safety.

The Soul EV makes charging easy by plugging into any standard 120v outlet or a conventional 240v EV charger. Two charging ports are standard, including a SAE J1772 port for Level-1 and Level-2 AC charging, and a CHAdeMO 480v DC fast-charging port. Found behind a sliding door located in the grille, the dual ports offer flexibility and increase the Soul EV’s go-anywhere appeal, making it more convenient to charge inside the owner’s garage or when on the road.

About Kia Motors America
Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA proudly serves as the “Official Automotive Partner” of the NBA and LPGA and set an all-time annual sales record in 2014, surpassing the 500,000 unit mark for the third consecutive year. KMA offers a complete line of vehicles, including the rear-drive K900 flagship sedan** Cadenza premium sedan, Sorento CUV, Soul urban passenger vehicle, Soul Electric Vehicle***, Sportage compact CUV, Optima midsize sedan, Optima Hybrid, the Forte compact sedan, Forte5 and Forte Koup, Rio and Rio 5-door subcompacts and the Sedona midsize multi-purpose vehicle, through a network of more than 765 dealers across the United States. Kia’s U.S. manufacturing plant in West Point, Georgia, builds the Optima* and Sorento* and is responsible for the creation of more than 14,000 plant and supplier jobs.

Information about KMA and its full vehicle line-up is available at www.kia.com. For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.

* The Sorento and Optima GDI (EX, SX & Limited and certain LX Trims only) are assembled in the United States from U.S. and globally sourced parts

1 Washington dealers authorized to sell Soul EV include Auburn Valley Kia, Auburn; Hanson Kia, Olympia; Jerry Smith Kia, Burlington; Smith Kia of Bellingham, Bellingham; Dick Hannah Kia, Vancouver; West Hills Kia, Bremerton; Kia of Puyallup, Puyallup; Performance Kia; Everett; Chuck Olson Kia, Shoreline; Renton Kia, Renton; Car Pros Kia, Tacoma; Lee Johnson Kia, Kirkland

2 Oregon dealers authorized to sell Soul EV include Kiefer Kia, Eugene; Butler Kia, Medford; Weston Kia, Gresham; Team Kia of Bend, Bend; Beaverton Kia, Beaverton; Ron Tonkin Kia, Gladstone; Power Kia, Salem; Broadway Kia, Portland

3 See your local Kia dealer for full terms and conditions.

4 Source: PlugShare EV charging station locator

5 Source: PlugShare EV charging station locator

6 Distracted driving can result in a loss of vehicle control. Never use a handheld device or vehicle system that takes your focus away from safe vehicle operation. Navigation is for information purposes only, and Kia does not make any warranties about the accuracy of the information.

7 Verizon Wireless is a trademark of Verizon Trademark Services, LLC

8 Based on EPA estimates. Actual mileage will vary with options, driving conditions, driving habits and your vehicle’s condition.

** 2015 K900 V8 available in select trims and in select markets with limited availability.

*** Soul EV in select markets with limited availability.

Categories: Kia

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28 Comments on "Kia Charges Up For Soul EV Launch In Washington & Oregon"

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kubel

At this rate, they should make it to my home state of Michigan in about… 15 years

Brian

Same with Ohio.

Bonaire

Why launch in Washington state? They just repealed the incentive of no sales tax on EVs. Now that is gone, you still have low-gas-price-New Jersey which has no EV sales tax and also a much larger population. I’d think the only issue here is transport of the cars to the east coast at the same time as west coast.

Jay

Sorry, we just buy more EVs per capita in Washington State than anywhere else, including CARB states and those with stronger tax incentives.
http://cleantechnica.com/2014/02/03/top-electric-car-states-highest-percentage-electric-cars/
Other than a rush on TESLAs right before June 30th, there’s no reports of a slowdown in EV sales yet…and oh yeah, Seattle EVA conducted a campaign to convince our KIA dealers to demand this car from corporate… 😉

Bonaire

But just how much of the removal of the sales tax on new EVs actually spurred on the sales growth there in WA? It’s a great incentive – same incentive exists in NJ but there, I think more people just seem not yet on board – and the state also has some of the lowest gas prices in the nation.

Anyway, I was questioning the idea that Kia starts in a state that will not have the long-time incentive in place at the time that they start. It’s like putting up a carnival during the rainy-season – there will be fewer interested parties under less than ideal conditions.

Nate

EV’s will continue to sell well in Washington without state incentives, just like they sell strong on Oregon which hasn’t had any state incentives on EV car purchases all along.

Steven

Pennsylvania… Half past never.

Ocean Railroader

Guys I was looking on plug share and Kia is building a system of quick chargers at there dealerships between Macon and Atalanta Georgia. They are also building a few quick chargers in some rural areas of Georgia. This is the first semi major event that is expanding the range of low range electric cars.

sven

Quick charging at dealerships is a lot like eating at you mother-in-law’s house. The food may be good, but you really wouldn’t go there if you had a choice. 😀

Ocean Railroader

Personally I wish they would be at shopping malls or stores. A quick charger at a dealership is better no quick charger.

I once made a collage level presentation to a local city about them putting quick chargers in at one of their city parking lots to attract people to their downtown restaurants.

Brian

With today’s vehicles, a typical QC stop is 20-30 minutes. That seems like an odd choice if you are trying to attract people to a restaurant / shopping center. Why not install 80A J1772 EVSEs? This way people can get a decent charge, but are actually encouraged to spend more time at the shopping center. Plus it is compatible with every EV sold in the US today (even Tesla, via an adapter).

Fubar

Except that most Leafs and EVs can only accept 15 amps, or the newer ones 30 amps.

80 amps is a long way off.

Brian

Yup, but they can all use the EVSE. In the future, EVs will likely have larger onboard chargers, at least as options. In the meantime, everyone can still benefit. Cars that can take the full 80A will remain in the minority, but wouldn’t they be happy to find EVSEs that can provide that much power?

Lou Grinzo

I have concluded that Kia simply trolling people like me who don’t live in one of the Chosen States. I don’t expect to see Soul EVs in local (Western NY) dealers for several more years, likely well after the Bolt, Leaf II, and whatever the heck Honda is cooking up are available.

What a colossal wasted opportunity.

Brian

I’m told that Kia is coming to upstate NY, although the last I heard was November 2014. That didn’t happen, but at least we are on their radar.

I don’t know how much of a “colossal wasted opportunity” it is that Kia isn’t pushing into western NY. From what I understand, there isn’t a huge market for EVs there. At least not compared to the PNW.

It will be interesting to see what Kia does in response to Nissan’s upcoming 30kWh Leaf. And then once the 150-200 milers are available, will Kia be able to keep pace? My guess is probably, but there will be a lag.

Brian Swanson

I also see this as a “colossal wasted opportunity”… Restricting the market to a few select states is limiting their sales opportunities and allowing competitors to swoop in and capture people who would have bought Kia’s if they were available.

RS

Isn’t it funny how every low range BEV is engineered to match the Leaf. I imagine it was like: “We need an EV, what is the Leaf again?” “A 80 mile hatchback for around 30k” “So we build a 90 mile hatchback for about 30k!”
(BMW was like: “So ours will be 40k!”)

Brian

BMW: Ours will be $40k! And it will burn gas! But CA will give us full BEV credit anyway! woot!

Bonaire

Brian, WNY – may be getting a lot of “push” from the NYSERDA program with funding for things like Solar and EV EVSE installation monies. Incentives seem to be a NY thing right now for these industries. But cities are spread out somewhat. Buffalo to Rochester to Syracuse needs 80 miles of range each in summer to afford good results. And in winter, 30% lower range. So, there must be infrastructure at least at NYS Thruway rest areas for DC Fast Charging.

Brian

Indeed. NYSERDA has been a big help here for the solar industry, less so for the EV industry, although they have helped fund various EVSEs throughout CNY (Central NY) and WNY (Western NY). Buffalo – Rochester is about 80 miles and Rochester to Syracuse is about 90 miles. Today’s Leaf cannot reasonably make these trips, unless you drive slowly on the back roads (stay off the Thruway!), and the weather is warm enough (maybe 5 months of the year?).

The NYS Thruway has a full-service rest stop every 40 miles or so, throughout its entire length – from Buffalo all the way to NYC. These are the perfect place for QCs. Today’s EVs could easily make it between these three cities if QCs were available, except maybe in the winter time. Tomorrow’s 150-200 mile EVs won’t even need QCs in the summer, but they would be nice in the winter. Technically one could drive a 2015 Leaf from Buffalo to NYC (450 miles) if there were QCs at every rest stop. I wouldn’t recommend that, though 😉

Ocean Railroader

A Local car dealer told me they are going to start selling the Kia Soul EV in Virginia but they are only going to get one or two of them a year.

evnow

All this is worthless if they don’t supply cars in volume. Dealers will have little incentive to actually try to sell – the dealer I talked to wanted MSRP.

Patrick

“All this is worthless if they don’t supply cars in volume”

Exactly. The Soul EV is available in my province but none are at the dealers…

Its all green washing by Kia. In their adds/press releases it looks like they are activly selling EVs even though reality is the sell less than 500 a month world wide…

Anon

They can make as many EV’s as they want. The problem is, where are the batteries to support those higher levels of production?

Each KIA Soul uses 96 cells, made by SK Innovation. And that company, provides cells for other vehicles, besides the Soul. They’re not a gigafactory.

http://www.skbattery.co.kr/Eng/index.aspx

przemo_li

Wouldn’t this have something to do with CARB rules changing from sold-anywhere to sold-in-given-state when counting credits?

evnow

Could be – except WA is not one of the CARB-ZEV states.

James

Classic case wherein the squeaky wheel gets the grease. Seattle EVA petitioned KIA dealers to make the cars available here.

Good job, Seattle EVA!

Stephen

Saw one in Seattle yesterday. Sold by Kia Shoreline.