In July Deutsche Post DHL Sold The Most Electric Cars In Germany

AUG 20 2018 BY MARK KANE 22

StreetScooter was the most popular electric model in Germany last month

In July, some 5,617 passenger plug-in electric cars were sold in Germany, which is 33% more than a year ago at a decent 1.77% market share.

  • BEVs: 2,526 – up 39% at ≈0.8% market share
  • PHEVs: 3,091 – up 28% at ≈1% market share

In just the first seven months of the year, some 39,534 passenger plug-in electric cars were sold in Germany (up 48%) at an average market share of 1.83%.

Plug-in electric car registrations in Germany – July 2018

In terms of best selling models, we see Kia Soul EV (423) and BMW i3 (422 – 314 BEVs and 108 REx), followed by smart fortwo electric (387).

However, that’s all not enough to beat the all-electric light delivery vehicle StreetScooter, which noted 473 new registrations, which also led the market in June (680 new registrations).

It’s funny to see that Deutsche Post DHL Group via its subsidiary StreetScooter GmbH is able to sell more EVs than legacy manufacturers, especially since those manufacuters were not interested in production of affordable delivery vehicles for DHL.

Tesla registrations in July amounted to just 95 (51 S and 44 X), which is just over half of last year’s 180. On the other hand, the new Jaguar begins customer deliveries of I-PACE with 70 registrations.

Plug-in electric car registrations in Germany – July 2018

Plug-in electric car registrations in Germany – July 2018

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22 Comments on "In July Deutsche Post DHL Sold The Most Electric Cars In Germany"

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EVs won’t be serious until they are 30% of new cars sold.

At the moment 1.83% of new cars sold, is described as “descent”. It’s a tiny, unnoticeable fraction of cars on the road.

I would agree with you if we talk about the same share in 5 years, but thus far EVs have come a long way with high growth numbers and we should not underestimate this trend. Wait until the MB EQC, Audi ETRON, Porsche TAYCAN, VW ID will be launched. Germans like to buy German cars after all. This is probably also not going to change with electrification.
Compare the share of cars vs. horse carriages when the automobile was first introduced

The French Renault Zoe is the best selling Plug-In model in Germany in 2018, with an average of 100 deliveries per week.

That actually isn’t really such a very large quantity of deliveries (per week) for 1 Plug-In model in a “auto-industry” country like Germany.

And the Plug-In models from the German brands (VW e-Golf, BMW i3, Smart Fortwo Electric Drive) haven’t even reached an average of 100 per week!!!

What does that mean?

That means that the Plug-In models that are on the market today, just aren’t good enough to make German people say goodbye to their ICE cars.

A VW e-Golf with a 64 kWh battery pack would have a much better range and therefore it would really shake things up in Germany.

But do the German car manufacturers really want to offer such an EV?

It would bite and hurt the sales of their ICE cars in Germany and abroad.

That’s what it’s all about.

Actually I think it is the price that is the problem. Even the small EVs like the Zoe or the Smart cost 10k€ more than their petrol equivalent. That is a lot of money.
As soon as you get the purchase prices close to the combustion version it will all be done and dusted.

The price is always an important factor of the total equation.

Look at the VW Crafter and the E-Crafter. You talk (in Norway) a 30-40K€ higher price.
I would not in the lifetime of the vehicle even be close to spending that much money on fuel for the ICE version..

The same goes for cars in most markets. Else people would buy a lot more EVs.

Is the e-Crafter 30-40€ more expensive after Norwegian taxes? That sounds more like before tax pricing.

The electric Crafter will have no taxes of any kind, and will cost 630K Nkr, while the diesel version will cost 357K Nkr + the value added tax (which companies can deduct from their tax).
So it is expensive as an EV, for sure.
I’m also sure the EV will come with more equipment as standard, due to no taxes (many EVs in Norway have done that to sweeten the deal, compared to the ICE version).

The eGolf was from time to time not orderable (sold out) and has very long delivery times. And people wait for the VW Neo. Count Smart fortwo EQ and forfour EQ together and you have much higher numbers of EVs as the ZOE. Smart has very long delivery times, too. The i3 is very close to ZOE and eGolf, but has a much higher price and people wait for the 120Ah model.

In my opinion at the moment in Germany the problem is not the demand, it is the low availability of EVs.

But you shouldn’t count the fortwo and the forfour together. The forfour is a Renault Clio made to look similar to a Smart. Technology wise they are completely different cars.

The forfour is similar to the Renault Twingo, not the Clio.

Nissan and VW have said they will have significantly more cars for sale this autumn. When asked, even BMW stated they would have shorter delivery time in just a few weeks.
VW even hoped they could pass Nissan LEAF sales, with their E-Golf, even with the slow start this year – with too few cars on the market.

Just be patient. There are a lot of models going to be launched over the next 1-3 years, which could be game changers. Considering that Renault has not a very high brand value in Germany and <4% total car marker share, the Zoe is a star. Sales numbers for many EVs in Germany are low, because you cannot buy them. Try to buy an e-Golf with delivery any time soon, good luck!

Looks like a dealership issue if DHL can become the top seller, especially with that car.
The car-dealer model is broken.
When the dealer picks the inventory you’re not going to get innovation.

Deutche Post DHL is the main customer. Probably almost the only customer.
But wait for 2019, and see the rise of small, medium and large electric panel vans. They will sell at least twice as many in 2019 as in 2018.
Still.. the price of some of these vans are AT LEAST twice as expensive as the ICE version. They have to work on that for sure. The VW E-Crafter van, that I plan to buy as a minibus, cost a lot.. so much so, that I may have to wait for the second generation, or an upgraded version with a bigger battery and faster charging – hopefulle at a lower price as well.
In my case, the one with up to 400km range is good enough, as long as they have proper fast charging, can tow a trailer and they keep reducing the price.

Deutsche Post is basically selling the StreetScooter to themselves. Not that there is anything wrong with it, but certainly no EV sales miracle

Gut fur Deutschland.

Interesting numbers are for Porsche and Audi which have both registered about ~30 EVs. Since they don’t sell any, this must be a fleet of E-tron / Taycan test cars just registered this month. Impressive.

With the etron they should be at the stage where they make cars to train service technicians. It will be unveiled in 3 weeks so they also need to built up a fleet for journalists.

Wow, that’s a lot of Soul EVs.

Usually sold in Germany (to book EU sales for the average fleet emissions), shipped to Norway as new ‘used’ cars…