Jaguar To Offer Made-In China Electric Car

JUN 27 2018 BY MARK KANE 5

Jaguar Land Rover is expected to introduce in China an electric car produced locally by the Chery Jaguar Land Rover Automotive Co. joint venture.

News comes to us from Murray Dietsch, president of the joint venture, who shared the intention to produce EVs on top of already-produced gasoline E-Pace model.

Jaguar I-Pace in Beijing

“Our expectation is the penetration of EV will continue to grow more than linearly. With the combination of the enhancement in SUV market and the expectation of higher penetration of battery-electric vehicles, you will see more battery-electric SUVs in the market in the future.”

“For the next three to five years, obviously our focus is getting ourselves ready for the policy changes on new-energy vehicles. We’ve got a very detailed plan for us to be able to comply as you expect.”

It’s too early to say what model Jaguar will launch – and whether or not it will be specially designed for China or some I-PACE derivative.

Currently, the all-electric Jaguar I-PACE is manufactured in Austria by Magna contracted for the job. Magna is investing in launching a car factory in China (together with BAIC), but it will not necessarily be engaged by Jaguar there.

The time is ticking away as there are a growing number of decent all-electric or plug-in hybrid Chinese New Energy SUVs. So it’s in the best interest of Jaguar to move quickly if it hopes to secure a chunk of the market.

Source: Bloomberg

Categories: China, Jaguar

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5 Comments on "Jaguar To Offer Made-In China Electric Car"

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David Green

I wonder if it will be some version of the I-Pace, or a completely different vehicle?

GibsonRS

The next Jaguar XJ will be based on the I-Pace platform (due at the end of 2018) so if its not the I-Pace then almost certainly it will use the I-Pace platform.

David Green

Yes, the new XJ will be on the I-Pace platform, as will a Land Rover product, I expect unveil in early-mid 2019 for both products. JLR is on a roll…

windbourne

Nope. Jaguar would be much better off building in Europe or India even and then selling to the west.
For now, EVs are EXPENSIVE. And as such, the west has many many times more ppl that can afford these.
Once these vehicles get down to $15K or below, than CHina makes sense.

This is why I doubt that Tesla will build in CHina anytime soon.

antrik

They *have* to sell EVs in China, if they want to continue selling any cars there. There is a very strict ZEV mandate coming up.

Expensive or not, EVs are already selling better in China than in most of the “west”, and with a steeper growth rate.

(Also, there are more people with a good income in China nowadays than you seem to realise.)