In Japan, Mitsubishi Outlander PHEV Sales Rise Again

AUG 10 2014 BY MARK KANE 3

Mitsubishi Outlander PHEV Production Restarts - Huge Backlog to Clear Before US Allocation

Mitsubishi Outlander PHEV

1,300 Mitsubishi Outlander PHEVs were sold in June in Japan, which is one of better results to date and indicates strong growth after some slower months.

The Japanese company has already sold this year 5,753 PHEVs in its home market, and 15,361 since the Outlander PHEV’s introduction in 2013.

Adding 17,235 units sold in Europe, the total sales already reach roughly 33,000.

Monthly worldwide sales of Outlander are now over 3,000 per month.

Sadly, we must admit that sales of all-electric kei-cars under MiEV-series are crawling along the bottom with just 72 sales in June and less than 1,000 YTD.

Categories: Mitsubishi, Sales

Tags: , ,

Leave a Reply

3 Comments on "In Japan, Mitsubishi Outlander PHEV Sales Rise Again"

newest oldest most voted

They really aren’t making any i-MiEVs. Feck’s sake, I thought Mitsubishi would have a second battery plant by April! Allowing them to make 60,000 plug-ins a year.

Now that sales chart really is a tale of production constraints not demand.

You can see the crash when they realised that they had a problem with the battery, and the desperate attempts to fulfil European demand including notably that in the Netherlands before generous tax credits expired in Dec 2013 impacting cars available for sale in Japan.

Right now they could easily sell at least 2,000 a month more than they can make by starting sales in the US.

It is anyone’s guess how many they could sell in China, but lots seems a fair estimate.

Yup, the only ones madder at Mitsu than MiEV fans are their dealers. Mitsubishi won Pike’s Peak in a MiEV, but had no inventory to offer for sale, and even less to say about when the products will actually be available.