Mitsubishi Outlander PHEV Sales Fall In Japan For April

JUN 8 2016 BY MARK KANE 12

Mitsubishi Outlander PHEV sales in Japan – April 2016

Mitsubishi Outlander PHEV sales in Japan – April 2016

2016 Mitsubishi Outlander PHEV

2016 Mitsubishi Outlander PHEV

Mitsubishi recently celebrated its 100,000 Outlander PHEV sold worldwide, but April’s results in Japan did not contribute much to the record, as April is always the slowest month of the year for EV sales in the country.

While the 250 plug-in Outlanders was not a lot, against a year ago’s result, the number was still 33% higher than 2015…but still much below the monthly average of about ~1,000 sold over the last past year.

Meanwhile, sales of the all-electric i-MiEV and Minicab version fell to just 18 total (232 YTD). However, in this case of the tiny Mitsu, it is not a ‘calendar thing’, as it finally appears that the end of the road is coming for the oldest plug-in still in production today.

Another interesting question that has come up this month, is whether or not Nissan (after taking control of Mitsubishi) will now try to use the Outlander PHEV drivetrain in its own models (the company does lack any PHEV technology in its lineup), or introduce new BEVs jointly developed with Mitsubishi.

Categories: Mitsubishi, Sales

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12 Comments on "Mitsubishi Outlander PHEV Sales Fall In Japan For April"

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Another Model 3 hangover? Normally Sedans and SUV’s are two different segments, but in this special case, it may be lots of PHEV and EV’s sales are lowered as everybody lines up for a Model 3.

Volt and Ford Fusion Energi are on pace to have one of their best year ever…

So are Model X, Volvo XC90PHEV, BMW x5 e40 and Audi eTron. Granted those cars were just launched in 2015…

The post is talking about the market in Japan, what market are you talking about?

Under the top 30 – 40 cars in Japan you will find no foreign car brands. First Japanese think that cars not from Japan are not reliable, second they don’t like the design and third the import is so high that you will pay 150.000 $ for a Model S.

I’m really fascinated by the drivetrain in the outlander PHEV. It seems a bit slow on the 0-60, but that could be beefed up. I’m not a fan of the outlander bodystyle either. But I could see that PHEV system being a huge hit in something like a Rogue or Murano. But they really need to get the 0-60 time down to 8 or 9 seconds.

I am curious to know if Nissan will be able to convince Mitsubishi to include the CHAdeMo plug on the upcoming US version.

Perhaps they aren’t selling because Mistubishi just escaped bankruptcy by selling the controlling share of their company to Nissan?

Bowing their heads deeply in shame and apologizing to the Japanese government for lying about the mpg numbers of ( 625,000 vehicles they admit to ) surely is going to result in lousy sales numbers for some time to come.

Because people are worrying about their claimed range and MPG?

Japan market is highly seasonal, we got it. 33% increase is a increase, no fall.

apple getting into cars for real is great. they can really mass market autonomous electric cars without any conflict of interest. they are a have huge brand value and shit tonne of money to make it happen

wrong page.let me tie it together. apple should buy mistu from nissan for cheap and start making cars.

Despite the huge volatility in these sales numbers, there’s a clear seasonality with sales falling each year throughout the spring (even if you throw out the 2013 halt in production due to battery fires).