Germany Shatters All-Time EV Sales Record In March, Renault ZOE, Tesla S/X Surge

APR 13 2017 BY MARK KANE 10

The German plug-in electric car market is expanding like never before, and to a new all-time high last month.

And it wasn’t even close.

Renault ZOE Z.E. 40

In March, a record 4,479 plug-ins were registered, which was 87% more than year ago.

Even more significantly, the monthly result was 41% higher than previous record set back in December of 2015.  Plug-in market share stands at 1.25%!

The good news is that BEVs nearly doubled sales in March, and both all-electric and plug-in hybrid categories set new sales records:

  • BEVs: 2,191 sales – up 98%
  • PHEVs: 2,288 sales – up 77%

The greatest share of the sales fell to the Renault ZOE, which was boosted by its longer-range Z.E. 40 offering, and achieved a personal best 587 sales! This is what a range increase really means – a lot more sales.

Plug-in electric car registrations in Germany – March 2017

Also Tesla has a couple reasons to be happy with Germany’s sales record, as both the Model S and Model X were a big part of the gains – the number of registrations amounted to 457 and 213 respectively (for a total of 670 deliveries).

Interestingly, domestic favorite, the BMW i3 wasn’t able to catch either the Renault ZOE or the Tesla Model S, but still put up a decent result with 398 registrations (263 non-REx, and 135 REx)

On the plug-in hybrid side, the Audi A3 e-tron took the crown with 446 deliveries, followed by the Mitsubishi Outlander PHEV at 358 .

Also of interest: 40 Opel Ampera-e (all demo cars) and 70 plug-in hybrid MINIs were registered too.

Plug-in electric car registrations in Germany – March 2017

Plug-in electric car registrations in Germany – March 2017

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10 Comments on "Germany Shatters All-Time EV Sales Record In March, Renault ZOE, Tesla S/X Surge"

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Finally some movement in the german market. VW has the highest market share but really drags down the EV rate with ~0.5%. Time for more aggressive pricing with their e-up and e-golf.


It’s a simple combination of improved range and incentives.

Anti-Lord Kelvin

I have to conclude that traditional German accuracy for figures and charts have been lost.
Why? Because it seems that in Germany Tesla cars are not electric but rather have emissions of EURO 6 regulation…So, have German Tesla a last generation diesel engine hidden in its frunk? (See last chart) lol


VE haf vays of making you look BAD!!


Even in Germany, people want range and affordable BEV. If the Zoé 40 leads the market, it’s not only the Zoé is an affordable BEV. It is because the Zoé have more range than the e-Up or the e-Golf. Even Tesla manages to sell more BEV than VW. And they are not espacially more affordable than the e-Up and the e-Golf.
I hope that VW and Mercedes have plan for BEV before 2020. We will see when the Opel Ampera-E will be on the market.

Some Guy
One should also mention a total of 839 Streetscooter all-electric delivery vans registered in the first quarter (380 in January / 265 in February / 194 in March) which are hidden in the statistics among heavy trucks, despite their max. payload of 750 kg. (For 2016 it was 1669 in total, so production is increasing steeply). These vehicles are being designed and manufactured by the Deutsche Post (the German equivalent to USPS) for parcel delivery. This week it was announced that production capacity will be increased to 20000 units by the end of the year, and due to heavy demand and almost zero competition at this point they start selling to public earlier than expected. For 32 k€ (28 k after incentives) one can now get a Streetscooter vehicle with 20 kWh battery, capable of max. 120 km/h. Range is only 80 km, and it takes 8 hours to charge via a standard outlet, but every single one of these vehicles that entered service with DHL so far has replaced a diesel LCV. Notably, diesels that were driven less than 50 km per day with an average distance of less than 50 m (!) between complete stops on the delivery… Read more »
Stephen Hodges

Will it be 2 1/2 or 3% next year?


With the Opel Ampera-e and Nissan Leaf II entering the market in 2017Q3 and Q4 being the top selling quarter, the S-curve might become visible for attentive observers.


Showing concept cars and crying that you will go for full electric is all nice. But, nothing really new going to come before 2019. And that is late. The state of denial has taken them too long. Gaining required competence in battery technology and drive train will take time.
I also notice that Jaguar wants to copycat the Model 3 reservation succes. They send messages out for reservation if you would want the not existing yet E-Pace and you could be charged up to 1.500€ for that.


Interesting, what are those 3 Audi BEVs?