Following US and European Launches, Audi A3 e-tron Will Head to Australia


Audi A3 e-tron

Audi A3 e-tron

The Audi A3 e-tron will enter the German automaker’s production cycle before the end of the year.  That’s been confirmed.  It’ll launch in Europe either in late 2013 or early 2014.  Then, the A3 e-tron will head to the US, where it’ll go on sale by mid-2014.

Audi A3 Sportback e-tron Cutaway

Audi A3 Sportback e-tron Cutaway

All of that is confirmed information provided by Audi.

Following its US launch, the A3 e-tron will make its way to Australia is preparation for sales there.

So, we can finally say that Audi is actually ready to enter the plug-in vehicle segment on the global level.

Car Advice is reporting that “Audi Australia has placed pricing submissions in with Germany to get the Audi A3 e-tron here next year.”

That means Audi Australia wants and, will eventually get, the A3 e-tron.

Car Advice spoke with Audi Australia managing director, Andrew Doyle, who confirmed this info and provided these additional details:

“We have made some recommendations … about where it [A3 e-tron] should fit [in the range].”

Audi A3 e-tron Interior

Audi A3 e-tron Interior

“Like any model we negotiate backwards and forwards with the factory.”

Doyle added that he’s not yet sure of the timing of the Australian launch of the A3 e-tron, but says “the delay is not that much, it’s in line with [regular A3].”

As for pricing, we know that the A3 e-tron will cost around €38,000 ($49,000 USD) in much of Europe, but it’ll be more expensive in Australia.  Audi is targeting the Holden Volt in Australia, which is priced at nearly $60,000.  The A3 e-tron may undercut the Volt slightly, but not by much.

Refer to this previous post for specific details on the A3 e-tron, including specs, pricing information and its launch schedule in other parts of the world not called Australia.

Source: Car Advice

Categories: Audi

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4 Comments on "Following US and European Launches, Audi A3 e-tron Will Head to Australia"

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I love Australia but buying cars here sucks, why do we have to pay $20k more than the rest of the world? Looks like I will be continuing to take the bus to work.

On the plus side if they under cut the Volt by much this car will cost the same as an i-MIEV.

If anyone needs me I’ll be trying to find a venomous snake or spider to post to a high level level auto-executive.

So the A3 which is based on the VW Golf, will come as a 20 EV mile plug-in hybrid for $49k. When the midsize Fusion Energi costs $38k.

Will it have AWD as an option?