Fisker Karma To Spring Back To Life As Karma Revero With BMW Technology

2 years ago by Eric Loveday 28

Karma Logo

Karma Logo

Karma

Karma

Yesterday, Karma Automotive (formerly known as Fisker Automotive) revealed that its re-worked Fisker Karma will officially be called the Karma Revero.

Why Revero? Well, as Jim Talyor, Karma’s chief marketing officer explains:

“We elected to ‘make up’ a word so its meaning is consistent with our Karma brand, and also be unique, memorable and available worldwide for registration and trademarking.”

Umm…okay.  (But probably better than having to call it the Karma Karma)

The Karma press release on the matter explains the naming a bit differently. As the Wall Street Journal reports:

“Officially, a Karma press release says the name Revero is a mishmash of two Latin words, “Re,” which means constant effort and continuous improvement, and “Vero,” for truth and honesty. Unfortunately the release did not go into detail regarding the Revero itself, other than to note it will be Karma’s flagship model.”

Perhaps more important than the name is news that the Revero will employ technology from BMW.

As Tech Times explains:

“The car will retain the form factor of its predecessor, but it’ll incorporate BMW parts this time around. BMW will supply the Revero’s charging system and electric vehicle controls, but consumers will need to look hard to notice the changes, according to Karma Chief Marketing Officer Jim Taylor, a former General Motors executive.”

“There are huge, serious, major upgrades throughout the electronics systems, wiring, charging, battery,” said Taylor. “It just won’t be visible to the naked eye.”

No pricing or specs have been announced, but Karma did say that it plans to display the production version of the car this Summer and says that it’ll open up the order books by the end of this year.

Last July, Karma (still going by the name “Fisker” at the time) said that the re-launched model would be arriving  “mid-year” 2016, so it would appear the new, unseen upgrades and US production of the car have taken longer than anticipated to implement.

Source: Tech Times, Wall Street Journal

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28 responses to "Fisker Karma To Spring Back To Life As Karma Revero With BMW Technology"

  1. Speculawyer says:

    No one cares. The car failed. It won’t do better when being sold by a Chinese billionaire.

  2. VazzedUp says:

    Maybe ‘Chameleon’ would have been a better name, given that it hides a BMW beneath, though they might have to pay Boy George some royalties.

    https://www.youtube.com/watch?v=JmcA9LIIXWw

    1. MorinMoss says:

      Dang! You beat me to it.
      And now I’ll have that song running through my head all day.

  3. Kimmo57 says:

    Exciting to see, whether people will camp out and line up to order it by the hundreds of thousands 😀

  4. TAP says:

    My prediction: they will sell fewer cars than Coda, and flame out in 6 months.

  5. evcarnut says:

    My Prediction:: They are beating A “DEAD HORSE”..

    1. Snowdall says:

      *whinnies*

  6. ffbj says:

    Raised from the dead with parts taken from others? Sounds like a Gothic horror story.
    It’s Revived!

  7. George Parrott says:

    Some previous evolutionary species SHOULD be extinct?

  8. Trollnonymous says:

    I hope they fixed the over heating issue in the front engine bay.

    Also need to improve efficiency.

    Other than that, I’ve always liked the car.

  9. goodbyegascar says:

    The fabulous 2018 Karma SUX.

    1. doug says:

      “It’s back!”

      1. Jay Cole says:

        Ok, I guffawed…forgot about that one – thanks, (=

  10. Big Solar says:

    uh, this car is done…

  11. Nix says:

    I don’t get it. BMW electrics, but they are apparently keeping the now outdated GM sourced gas motor? Or are they using the BMW gas motor that they had lined up for the Fisker Atlantic, along with the BMW electric drivetrain components?

    Because with a BMW ICE and electrics, this would basically be a re-bodied BMW i8.

    1. offib says:

      Which in itself is something we shouldn’t sneer at.’

      I’m excited for this, even if they’ll never ever be ale to compete with Tesla despite constantly being compared to them.

      I want to see the results and changes to this. Pray to hell they actually improved efficiency – or actually got those 1000ft-lbs of torque to do something. Either of the two would be welcome! If not? Then oh dear…

      1. Nix says:

        Exactly. There is plenty of room for another BMW i8 in the market. The i8 is a respectable Halo car. If they re-engineer it right, this can be a much better car than the original, and worthy of the same support I give to other EV’s and PHEV’s from lots of other companies.

        The key is that for Karma as a company to be successful, they would need to follow up a successful Halo car with another less expensive car, the same way Tesla followed up the Roadster with the Model S and Model X and Model 3.

    2. Pushmi-Pullyu says:

      I don’t have any insider info, but from what I’ve read, it seems the primary goal of the company is to use up the remaining Karma parts they got when they bought Fisker’s remaining assets, but they’re trying to solve the problem with significant reliability problems by teaming with an established auto maker.

      If that’s the case, if the goal here is merely to take the parts and half-completed cars and produce as many fully assembled cars as they can out of them, then anyone who buys one would be a fool, unless the goal is merely to get a rare “collector’s item” car. If I’m right, then the company won’t be around to provide service and replacement parts after they exhaust the parts on hand.

      1. Nix says:

        Pushy — That doesn’t really ring true.

        First off, BMW isn’t just a supplier, they are also a part-owner in the new Karma. They got part ownership of the new company as part of the bankruptcy deal. They could have taken more cash and zero equity from the other bidder, but instead chose the deal that gave them less cash plus equity in the company. BMW expects to make long term profits. That isn’t a build out stock and close the doors move.

        Wanxiang didn’t turn to BMW as a supplier AFTER they bought the company. BMW had long been a business partner of Fisker before the bankruptcy. BMW is continuing a previous business partnership that predates the bankruptcy.

        Second off, Wanxiang signed an 11 year lease for their new factory in California that has 556,000-square-foot in space. That isn’t what a company would do if they are just going to build out the spare parts stock, and then close the company.

        I’m not buying the idea that Wanxiang wants to pump and dump a bunch of parts just to clear the shelves. They’ve been expanding in the US for decades, building parts factories in the US to supply OEM’s. Building their own line of cars, starting with the Revero is the natural expansion of decades of successful US manufacturing.

  12. Pushmi-Pullyu says:

    The frequency of major changes in plans and brand names for this car do not inspire confidence that the company is actually going to accomplish much. But then, an attempt to revive an EV which failed in the market, due to lack of investor interest and reports of serious reliability problems with all too many of the cars, was a pretty forlorn hope to start with.

  13. pjwood1 says:

    Surprised by the reactions. Fisker’s was a beautiful attempt. If BMW electronic retrofits become available, you could collect or daily drive this car for half the price they were selling new.

    The P90D(L) looks just like the Model S 40. Better in so many ways, but not the interesting story that the ELR or the Fisker tell.

  14. ModernMarvelFan says:

    They should skip sedan/cars and go for SUVs if they want any chance to survive…

    4 motors and a powerful REx, seating for 5 in comfort and does 0-60mph in less than 4 seconds. 80 miles AER and a great look for under $100K will sell.

    It will be aimed at Ranger Rover/Porsche/Mercedes market.

  15. Bean says:

    So many predictable commentators on insideevs. If it’s not a Tesla it’s no good. Prediction for Tesla, GM or the Chinese will buy the company and make it into a profitable company.. Stay tuned!

    1. Nix says:

      Not sure why you are bashing Tesla in the middle of a Karma story, but GM isn’t going to buy Tesla any time soon. Here are the numbers:

      GM Market Cap: 50.24B
      TSLA Market Cap: 33.48B

      GM can’t afford to buy out Tesla. Any attempt at a hostile buy-out would just push up TSLA’s Market Cap. It would have to be a consenting merger. That’s not going to happen as long a Elon is in charge.

  16. wavelet says:

    ROFL.
    Badge engineering is a common pastime and usually fails… It’ll certainly fail when the badge didn’t have time to become a valuabe brand in the first place.

    However, the real irony:
    “vero” is a Latin adverb meaning “truly”. While “revero” doesn’t occur in classical Latin sources, were it to occur, it primary meaning would be “backwards from truly”… in other words, “fakewise”…

    1. Nix says:

      wavelet — You need to brush up on your Latin. The re prefix in Latin has these defintions:

      1) indicates repetition, again
      2) indicates a return to previous state, back

      You have mis-applied the second definition of “back” to mean “backwards”, when that is not at all the correct application.

      The correct application of the second definition of RE would be this:

      “return to the state of ‘truly'”. Or in other words, “return to truth”.

      Or, using the first definition of RE would be this:

      “repetition of ‘truly'”. Or in other words, “repeating truth”, which was the definition that the company who coined this new word used.

      1. wavelet says:

        Nope.
        I specialized in Late Latin linguistics and have a degree in it, as well as reading a fair amount of Latin classics.

        “re” has several broad meanings.

        It can be used to signify repetition, if attached to a radix with a meaning that includes movement (hence repeating or strengthening an action).
        Ditto for the “return to” meaning (the English verb “return” itself derives from Latin “re+tornare”, “turn back” via Old French and Anglo-Norman.)

        However, both of these are not the case here, when the “re” is attached to a static adverb with no implied movement. In such contexts, “re” frequently does mean “withdrawal” or “backwards” .
        And I bet noone involved in this naming (probably some fancy “branding” firm, given FF has yet do anything except PR) has any knowledge or experience of Latin.

  17. Phr≡d says:

    I learn a lot here – thanks Nix and wavelet (I had the same conclusion as you, Nix, from my latin course and remaining neurons)