First Impression: Daimler’s 190 Mile DENZA EV

APR 24 2014 BY STATIK 27


Shenzen BYD Daimler New Technology Co. Ltd. DENZA  (perhaps not the best name – doesn’t exactly roll off the tongue)

How Does The Press Images Stack Up In Person?

How Does The Press Images Stack Up In Person?

Daimler recently announced their “up to 300 km” (186 mile*) all electric vehicle DENZA with BYD would be going on sale this September in China for 369,000 renminbi  – about $52,000 USD, but as low as 252,000 renminbi or $40,400 after local rebates.

To suggest this would be the electric that most people outside of China are also looking for would be an understatement.  If this was a new Chevy, Nissan, Ford or even Tesla offering…people would be lining up to get one.

But how is it really? Does it live up to the press images?  What is it like in the flesh?

Fortunately, we just happen to be in Beijing for Auto China 2014 and the DENZA is available to be poked, prodded and inspected up close.  Unfortunately, journalist test drives were not made available.

Visually the car does appear much larger than the specs would indicate both inside and out over the more familiar  plug-in nameplates – Nissan LEAF and Chevrolet Volt.  A quick check of the specs does show that it’s a good half to three-quarters of a foot longer, and a few inches wider.  But it’s the raw height and wheelbase that make all the difference.

As a purpose-built EV, the DENZA’s huge 47.5 kWh battery has to be squeezed in somewhere, and like the LEAF and Tesla Model S the pack is hidden in the floor; a fact that makes the DENZA ride high, a full 8 inches higher than that of the Volt.  Couple that with the extra 8 inches on the wheelbase in a much more squared-off design and the interior is a virtual cave in comparison.

*Note:  We should say that the 300km/186 mile range estimate is not EPA based, in the US (or in the real world driving scenarios), one could expect more like 140-150 miles of travelling distance – still not too shabby.

DENZA Rear Seating

DENZA Rear Seating – Bigger In The Back Is A Definite Must To Sell These In China

As advertised, the DENZA is a five-seater, and it looks to be quite serviceable; although we would still not suggest making ‘3 in the back‘ a regular occurrence.  For a couple of six footers though, the backseat need not be a place to be afraid of – but rather one of the best seats in the house.

DENZA Front Center Dash Cluster

DENZA Front Center Dash Cluster/Navigation – Straight Forward And Easy To Use

Woo-Wee Fancy!

Woo-Wee Fancy!

As for the interior’s fit and finish – it’s not perfect; this is not the Cadillac ELR at the end of day, but it would be on par with what you would expect from a reasonably priced US mid-size sedan from Ford or Toyota.

If we were being nit-picky, not all the interior colors and trim pieces line-up just as well as you might expect … and we’ve seen better floor mats being discounted at the local Wal-Mart.

We do however, like the extra finishes we aren’t accustomed to; the 18″ 10-spoke wheels, the fantastical front charging port…and the trunk.

Boy, does Daimler/BYD love the boot on this thing.  You can go anywhere without hearing about the trunk.  It’s like they know that almost all the EV makers out there have screwed up the trunk in some way.

The DENZA’s trunk is massive, more than 50% larger than the Volt, twice that of the Focus Electric; even 25% larger than the LEAF.  Plus it has a full size spare under the floor, and a place for your charging cable  (just in case you want to do one of those incredibly slow 32 hour (1.5 kW) trickle charges from a standard plug).

Behold 400 L Of Trunk Goodness!

Behold 400 L Of Trunk Goodness!

Here are some of the technical specs and charge times for the DENZA before we move on with the pictorial review:

Power (peak/rated) 86 kW / 68kW
Torque (peak/rated) 290 Nm / 177 Nm
Energy consumption @ China cycle 17.2 kWh / 100 km (18.9*)
Range @ China cycle 253 km (157 miles)
Battery capacity 47.5 kWh

Charge Times:

  • Public charging (3.3kW) in about 15 hours
  • Home wall socket (1.5 kW) in about a thousand years (or 32 hours)
  • OEM-suggested ABB home wall box (7 kW) in 7 hours – cost: 10k r ($1,600 USD)
  • OEM-suggested ABB home wall box (22 kW) in less than 3 hours – cost: 20k r ($3,200 USD)
  • Commercial charging: “ABB Super Charging” in less than an hour (50 kW) – cost: TBD
Deeper In The Cave We Find This - A Full-Size Spare, Charging Cables And A Small Family Of Squatters

Deeper In The Cave We Find This – A Full-Size Spare, Charging Cables And A Small Chinese Family Of Squatters


Oh BTW, Did We Mention The Trunk, If Not Here Is Another Sign About It

Oh BTW, Did We Mention The Trunk, If Not Here Is Another Sign About It


More Signage, Squint For Super Fantabulous Trickly Charging Specs

More Signage: Trickle Charge – Not So Great, 22 kW Home Wall Box Charging?  Pretty Swell!

Yes, So The ABB 22 kW Wall Box At $3,200 Is Both A Little Pricey...And A Touch Large

Yes, So That’s ABB 22 kW Wall Box (from $3,200)…DC Residential Charging!

The DENZA Booth Is Quite Popular

The DENZA Booth Is Quite Popular

I Swear, If You Mention The Trunk...

I Swear, If You Mention The Trunk…Well Ok, YOU Can Talk To Me About The Trunk For A Little While

Under The DENZA's Hood

Under The DENZA’s Hood

DENZA 18" Wheels

DENZA 18″ Wheels

Yes, Clearly We Are In China With These Charging Protocols

Yes, Clearly We Are In China With These Charging Protocols

DENZA Rep Doing A Little Show & Tell

DENZA Rep Doing A Little Show & Tell

Some Comfort For Those In The Back

Some Comfort For Those In The Back

Classing Up The Joint With A Chromed Kick-Plate

Classing Up The Joint With A Chromed Kick-Plate…The Hell Is Up With Those Floor Mats?

DENZA EV Specs and Performance

DENZA EV Specs and Performance


Categories: BYD, Mercedes

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27 Comments on "First Impression: Daimler’s 190 Mile DENZA EV"

newest oldest most voted

First(visual)impression is great. Now, let’s read what the ride is like, the actual range, etc. That battery though, that can cover a multitude of sins. Cannot wait for more details on the car. I have to admit that I am surprised that Daimler came out with this car when they seem so anti EV with their FIAT EV…



Daimler has nothing to do with FIAT/Chrysler anymore. They broke it off a while ago.


Photo caption: “Shenzen BYD Daimler New Technology Co. Ltd. DENZA (perhaps not the best name – doesn’t exactly roll off the tongue)”

It’s been rumored that there will be a United States version commemorating our nation’s first president, called the Denza ‘L Washington, and a version with fine hardwood veneers and a cabinet to store dishes in called the Cre-Denza…



Dr. Kenneth Noisewater

14s 0-60 is a nonstarter. Howsabout tripling the motor’s power?


I agree Doc. Way too slow, although I must admit from the articles description it sounds better than I thought……and a definite threat to the current EV makers.


I agree and as the Volt is about 8.8 and a little slow I would like to see under 8sec


Great blog entry. Weird how the USA companies can’t seem to get the formula right.

Blind Guy

I am impressed with the interior space, including higher seating, great back seat room and a nice trunk w/ full size spare tire. This configuration is what many of us are wanting; as long as it can really go 150+ miles in normal use. U. S. auto ind. Wake-up before BYD & China take EV market share with vehicles with features like this.

John F

If one manufacture can make this type of car, then all manufactures can make their competing versions. There is a big sweet spot to fill between the Tesla Model S and the rest. Who will be next?


I want one… 🙂

Only downside is the acceleration. I don’t need much but I want to be able to overtake safely.

Other from that I must say it’s the most impressive EV bar the Tesla I’ve ever seen.


This does seem to be a bit heavy like a cow. Carrying over 40kWh of battery and a peak output of 86kW? This is somewhat similar to the BYD e6, and that thing cannot climb hills. The peak torque of 290Nm is appealing, with 86kW that would suggest that this motor really isn’t busy and gives up the grunt at speed.


Oh… and what are those charging standards?

Both those ports look like they could take some heavy juice.


Yuck. All i needed to see was one pic.

Dont care about seats, if its ugly and non appealing it wont even be a consideration. Just not my style. Cant settle for an ugly car.


Nice big battery but how did they only manage to get 86kw peak out of it? I think you’d really want at least 130kw in something that size and weight.

Good to see something putting pressure on the Tesla Model E ETA.


This Denza is perfect enough. All it needs is a lower price. At under 40,000$ list price it will outsell anything that moves


I need to have a car that is not ugly and not a turtle so this will not work for me. It also needs to be more like $35,000 before fed. and state breaks and not $52k.


Does anybody know more about “ABB Super Charging”. Why did they invent something new rather than going with an existing standard?


ABB is the company providing the charging equipment – they build to any pre-defined standard. The standard was established by the Chinese government – you didn’t really expect the Chinese to adopt an existing Japanese, or German/American standard, did you?


“Power (peak/rated) 86 kW / 68kW
Torque (peak/rated) 290 Nm / 177 Nm”

Thanks for using SI. Keep it up!


If it costs more than my current Ford Focus Electric, it’s got to have more power, not less. BMW’s i3 receipe is more compelling.

Why is the Volt mentioned with the Leaf all the time, or any other EV…

Both the Volt and LEAF are 4-door sedans with an electric range that’s long enough to fit the daily needs of a lot of people.

Every person I know that owns or shopped for a BEV like the LEAF, Focus Electric, or 500e has considered the Volt in their trade space. Likewise, many folks I know that have a Volt has considered a BEV, although due to range anxiety it was usually just a cursory look.