Faraday Future FFZERO1 Revealed, Promises EV Platform To Suit All In “Just A Couple Years Time”

JAN 5 2016 BY JAY COLE 82

On Monday night, Faraday Future took the wraps off its first electric vehicle concept car, the FFZERO1. (Watch the entire reveal ceremony here)

Faraday Future EV Waits To Be Unveiled In Las Vegas Monday

Faraday Future EV Waits To Be Unveiled In Las Vegas Monday

And while many were hoping to see a practical car they might have the ability to drive in the near future, we didn’t exactly get that…although Faraday promises that is on the way.  Eventually.

Instead on the stage, we got the high-tech, single seat, ~1,000 HP FFZERO1 concept that there was no promise of production for.

“Featuring four motors, one at each wheel, FFZERO1 is built for its use case: the track. If developed for limited production, it will have more than 1000 horsepower and will accelerate from zero to 60 in under three seconds, with a top speed in excess of 200 miles per hour.”

FFZERO1 "Racecar"

FFZERO1 “Racecar” (click to enlarge)

Faraday Future - FFZERO1 (InsideEVs/Tom Moloughney)

Faraday Future – FFZERO1 Live From The Reveal (InsideEVs/Tom Moloughney)

However, more important than the fanciful concept, Faraday also introduced something they call VPA (Variable Platform Architecture) – which basically a plug-in skateboard platform that can be easily modified to allow for the application desired.

The VPA platform can easily be adapted to be a car, crossover or pickup truck, and Faraday says using the VPA skateboard also lets them easily add or subtract range, have multiple drive configurations, allow for front, rear or AWD, etc.  And those are the vehicles that are promised to be coming shortly from Faraday Fature.

Faraday notes, “The VPA will enable FF to minimize production costs, deliver exceptional quality and safety, dramatically increase its speed to market, and could easily support a range of vehicle types and sizes. FF applied the high performance FFZERO1 Concept to the VPA in order to maximize the platform’s potential and showcase its flexibility.”

Here is a Faraday mini-presentation on VPA:

Faraday's Richard Kim Introduces The World To The FFZERO1

Faraday’s Richard Kim Introduces The World To The FFZERO1

We should note that before introducing the FFZERO1, Faraday Future took some time to give credit to Tesla Motors, and the speed at which they have operated in getting to market compared to their peers.

But Faraday also took the opportunity to mention that Tesla also required 5 years after founding (in 2003) to get the Lotus-based Roadster, and 9 years to get to the Model S, before giving their bio:

*- founded 18 months ago
*- boasts over 700 employees
*- will break ground in a few weeks in Nevada
*- and says they will deliver its first production vehicle in “just a couple years time”

Faraday Future's FFZERO On The Stage At CES

Faraday Future’s FFZERO On The Stage At CES (InsideEVs/Tom Moloughney)

Overall, we had expected a little more from Faraday Future at the reveal, as no hard evidence of a production-intent plug-in was in attendance.  This was a high profile event, and it seemed to us to be a missed opportunity to show some realistic/useful on stage.  How great would it have been to see sleek, roadworthy SUV, crossover, or a pick-up truck on stage instead of the FFZERO?

Also, the comparison to Tesla circa 2003, 2008 or even 2012 was pretty unfair; especially considering one can buy raw lithium battery cells off the shelf from a third party supplier today for $145 (at least if you buy enough), and Tesla was also pioneering an unknown road for an EV startup.

FFZERO1 On The Stage

FFZERO1 On The Stage

We also have to note that for all the talk in the launch presentation about how quick Faraday Future is in coming to market, the original talking points of production in 2017 was no where to be found on Monday night; we aren’t saying that goal doesn’t still exist, but it wasn’t front and center, despite multiple opportunities to feature it.

Still, our hope with Faraday Future, like all other OEMs that have decided to embrace the EV segment, is that they are ultimately met with success.

The full press release from Faraday is below, but here is a short video produced by the company on the behind the scenes story of the FFZERO!

360 Degree Video:

Full Faraday Future Press Release:

Faraday Future Reveals Modular Platform Technology, a High Performance Concept Vehicle and Strategic Alliance With Letv

LAS VEGAS, NV–(Marketwired – Jan 4, 2016) – At an event prior to the opening of the Consumer Electronics Show (CES), Faraday Future (FF) introduced its plan to rethink mobility, unveiling its FFZERO1 Concep

FFZERO1 Concept Debuts In Las Vegas Monday Night

FFZERO1 Concept Debuts In Las Vegas Monday Night

t and the proprietary engineering platform on which it’s built, in addition to revealing the details of its strategic cooperation with Letv, a leading global technology brand.

The company’s first ever concept, the FFZERO1 is a high performance electric vehicle built upon FF’s Variable Platform Architecture (VPA), a modular engineering system optimized for electric vehicles, on which all future FF production vehicles will be based.

The VPA will enable FF to minimize production costs, deliver exceptional quality and safety, dramatically increase its speed to market, and could easily support a range of vehicle types and sizes. FF applied the high performance FFZERO1 Concept to the VPA in order to maximize the platform’s potential and showcase its flexibility.

FF also announced a strategic cooperation with Letv that will enable it to benefit from Letv’s expertise in content and technology. The two companies will build advanced electric vehicles by bringing together resources from the following four domains: technology, automotive, internet and cloud, and entertainment content.

Letv combines culture, content, innovation, lifestyle and entertainment with an array of products and experiences, and has an ecosystem that brings consumers premium content via a “six screens, one cloud” model, spanning flat screen TVs, smartphones, tablets, PCs, theater, and now, electric vehicles.

“What we’ve announced illustrates the strength of our team, vision, partnerships and speed. We’re a forward-thinking company focused on the future of mobility, but we also share a passion for driving and performance,” said Nick Sampson, SVP, R&D and Product Development, FF. “On our platform, electric vehicles will not only deliver on sustainability, but will be seamlessly connected and exhilarating to drive.”

These announcements come on the heels of a reveal of FF’s plans to invest $1 billion in the creation of a 3 million square foot state-of-the-art, environmentally conscious manufacturing facility in North Las Vegas. The company will break ground on this phase one investment in the next few weeks, and ultimately employ 4,500 people.

Faraday Future VPA Platform

Faraday Future VPA Platform

FFZERO1: a “Car of Concepts”

Faraday Future FFZERO1 Wheels (InsideEVs/Tom Moloughney)

Faraday Future FFZERO1 Wheels (InsideEVs/Tom Moloughney)

“The FFZERO1 Concept is an amplified version of the design and engineering philosophies informing FF’s forthcoming production vehicles,” said Richard Kim, head of design, Faraday Future. “This project liberated our designers and inspired new approaches for vehicle forms, proportions and packaging that we can apply to our upcoming production models.”


One of FF’s core philosophies is to design from the inside out. Like future FF production models, the FFZERO1 Concept has a sixth sense for its drivers’ needs: featuring adaptive personalization, seamless transfer of custom vehicle configurations, access to live images and real time data visualization.

Faraday Future has directly integrated the smartphone into the steering column, representing the intersection of technology and automotive engineering. Conceptually, this setup could enable the smartphone to serve as the interface between the vehicle and the driver in — and outside — of the car.

The FFZERO1 Concept could be fully autonomous, meeting its driver at the track and perhaps taking a few perfect laps on its own to compare with, and improve upon, its driver’s performance.

FFZERO1 Concept Interior

FFZERO1 Concept Interior


The FFZERO1 Concept’s interior is primarily white with a carbon fiber finish – a pure and extremely clean aesthetic atypical for combustion engine race cars, but reflective of a clean, quiet electric vehicle.

Inspired by NASA research, the single-seat configuration offers a comfortable, weightless body position, holding the driver at a perfect 45-degree angle, thereby helping to promote circulation.

The propeller-shaped, asymmetric instrument panel is a theme that will be incorporated into the future FF design DNA. The panel runs seamlessly into a unique Halo Safety System with integrated head and neck support, oxygen, and water supply fed to the driver through a prototype helmet. The system could also gather biometric data about its driver.

FFZERO1 Exterior From Above

FFZERO1 Exterior From Above


Utilizing lightweight materials and composites on the VPA platform, the FF design team experimented with new driver-focused proportions, pushing the canopy forward for a perfectly aerodynamic teardrop profile. 

FF’s soon-to-be signature “UFO line” runs around the center of the vehicle and is intended to give the sense that this vehicle is not completely of this world.

Aero tunnels run through the interior length of the vehicle, allowing air to flow through the car rather than around it, dramatically reducing drag and improving battery cooling.


Featuring four motors, one at each wheel, FFZERO1 is built for its use case: the track. If developed for limited production, it will have more than 1000 horsepower and will accelerate from zero to 60 in under three seconds, with a top speed in excess of 200 miles per hour.

Faraday Future

Faraday Future


Since its inception 18 months ago, Faraday Future’s team of multidisciplinary experts from the technology, automotive, aerospace and digital content fields has dedicated itself to not only building the next generation of safe, reliable, high-quality electric vehicles, but also to creating an entirely new vision for mobility. In doing so, many design and engineering team members were encouraged to sketch out additional possibilities. One drawing of a high-performance racecar particularly intrigued Nick Sampson, who suggested building it on the VPA as a proving ground for FF’s design and engineering concepts.

Thanks to a dedicated team voluntarily working evenings and weekends, and a fully digital design process incorporating augmented and virtual reality tools, parametric design, and 3D printing, it was only a few short weeks before the FFZERO1 Concept evolved from a sketch into a parallel study from which the team draws inspiration and solutions for the company’s future range of electric vehicles.

FF designers used many of the same materials and colors seen in the FFZERO1 to develop the accompanying helmet and race suit, the latter in collaboration with Kallah McGuire of the LA-based fashion design studio, Emerald Scarab.

Variable Platform Architecture: a foundation for the future

The VPA was designed and engineered specifically for electric vehicles and will be used as the foundation for future FF products. The streamlined production capabilities of the VPA allows the company to reduce R&D and manufacturing time and bring a range of high quality, safe, reliable vehicles to market faster, while controlling costs.

The skateboard-style chassis can be adjusted by changing the lengths of the rails and other relative structures to accommodate the number of battery strings per each configuration. There are structural benefits to the design as well, such as larger crumple zones that improve safety by centralizing and protecting the battery pack.

Unlike battery systems in all other EVs on the road today, the VPA features strings of batteries, which can be more easily replaced or changed than a single battery. On this platform, adding or subtracting strings will enable the creation of vehicles of varying sizes with more power or greater range.

The VPA also incorporates various motor configurations. Ranging from a one-motor to three-motor configurations, it is possible to modify vehicle characteristics, including rear-, front- or all-wheel drive systems, extended range options and various power outputs, all utilizing the same chassis architecture.

CES 2016 Booth Information

FF will be exhibiting at booth #4535, North Hall, Las Vegas Convention Center.

Faraday Future

Faraday Future is redefining the automotive experience by delivering intelligent, electric vehicles and unique ownership models that fit the needs of tomorrow. Headquartered in California, the FF team is composed of experts in automotive, aerospace and technology fields who believe the future mobility experience should integrate seamlessly to the connected age.


Categories: Concepts, Faraday Future

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82 Comments on "Faraday Future FFZERO1 Revealed, Promises EV Platform To Suit All In “Just A Couple Years Time”"

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People are going to write them off because they showed a non mass production CONCEPT car, and the fact it has Chinese backers.

Give it time. They have a lot of talented people on board, and this will be a US based designed and built car.


just a reality check — you DID actually watch the Entire PR attempt, is that correct?


Just checking, but you think that the people they have on board, and the funding they have is not sufficient to produce a great electric car?


so that would be a No, then..


Obviously no to my question also.

Omar Sultan

Silicon Valley is full of the wreckage of companies that had smart people and funding. One thing I did not see yesterday is a leader driving a unifying vision–that is the secret of a Musk or a Jobs–get all those smart folks pulling in one direction instead of fighting with each other about who is smarter.


I was under the impression that they believed they didn’t need time, and that’s what sets them up for success.

Someone out there

The only thing this concept demonstrates is
“I’m a rich brat with no taste and I have no clue what the hell I’m doing”.


I think you are right Someone. Looks like a rick kid’s dream.
Though I’d love to get my hands on some of those low cost chassis with 400hp 4wd drive, 60kwhr, 300 miles of battery and pop an all composite 63 Vette body on it at about 1800lbs.
Then go hunt down some P90D’s, Hellcats. ;^))
The Chassis idea is an excellent one which Honda, others has been using forever in their gas cars, crossovers, etc.
Also what Tesla is going to use in various model 3 car, van, suv, coupe versions.
So we’ll have to wait until they show something worthwhile.
BTW if they really think those ‘air tunnels’ are aerodynamic, they might have engineering, designer problems.

Fool Cells

who cares who is backing it? People care because this is a stupid concept car. At least show us something more realistic.


No, people are going to write them up because they gave a massively hyped presentation with nothing to back it up besides a vaporware, a prop and tons of buzzwords. It felt like the entire company is being run by PR people.


+1 Sounds very much like vaporware.


second that.


You want the world in 18 months. What did Tesla do in it’s first 18 months? Nothing!


Read what he wrote again.

Its not the fact that FF doesn´t have a working car that is upsetting. It´s the fact that they basically don´t present anything of value that makes it all untrustworthy. Red flashing lights and sounding alarms all over it. Why do you think they removed the video?

If they fail with such a hyped reveal, how do you even think they would be able to build a car that people actually wants?

Three Electrics

I don’t think you understand what a concept car is. If you were expecting a production car to be released *at a consumer electronics show* 18 months after the founding of a new auto company… well, I’m speechless. Did they promise that to you? I received no such contract in my inbox.

What I see here is the first salvo in a long, professionally orchestrated PR campaign, to be followed by other concepts at other shows, each showcasing a different use of their common auto platform, achieving peak mindshare just before a real production launch. That doesn’t mean they will succeed, only that they are pros doing what they should be doing at this stage of their company.


They failed miserably with their concept car. A concept car is supposed to communicate something that people can relate to. But few people can actually relate to that thing they showcased on the event.

Ye, them “pros” deleted the video of their first public event that actually was supposed to mean something.

You are the one who fail to see the big FAIL here.


> A concept car is supposed to communicate something that people can relate to.

Have you seen any concept cars? Many are extremly unrealistic as consumer production models.


And like this one, they’re never built. You can do that when you’re already producing vehicles…not so much when you’re trying to convince everyone that you will.


It’s the production car in the dealer showroom/web showroom that convinces, and the average joe won’t even remember/ or know about this PR presentation. You guys are making a mountain out of mole hill for a 18 month old company.


Their whole spiel is that thier 18 months is everyone else’s 36. So, yes, people are calling them out.


They never said they would show a production model. It’s your expectations that were out of line.


Noone here says they expected a production model. That is what YOU think people claim.

What we say is that we have seen the event and it was a fail, as simple as that.


AlphaEdge said:

“You want the world in 18 months. What did Tesla do in it’s first 18 months? Nothing!”

Well, they certainly didn’t claim to be nearly ready to go into production only 18 months after incorporation; nor did they put on a very badly managed stage production which pretended to show a concept car, but only showed a mockup.

I’ve taken Tesla to task for all its hype many times, but Faraway Faraday Future’s hype makes Tesla look like Honest Abe by comparison!


Tesla had dozens of roadsters sitting around not shipped because of defects. This is when Musk came in and got them back on track.


When Tesla did their first unveiling they already had multiple working prototype vehicles. The Roadster they unveiled was very similar to what they produced. They followed the same formula for the Model S and Model X.

Sure, large automakers unveil concepts all the time that they don’t intend to produce, but I don’t think it fits with the goal of the first unveiling of a small startup. It was a missed opportunity.


Far-Away Future does reek of vaporware – But let’s just say they are serious, and have what it takes to actually make it to a place where they have a viable production car…Wouldn’t it be food for fantasy to look into our crystal ball and see a future with Apple, Tesla and FF as the Ford, GM and Chrysler of the electric car world that set into motion the fall of the age of the infernally-combusted private transportation industry?

John F

I agree. They may not be moving there in a straight line to the production car, but that is the message. The platform makes it easy to move to production cars. Any delay in introduction just makes the batteries cheaper and the car more affordable. In terms of timing, it looks like 2 to 4 years from now is going to be the sweet spot for timing a mass market an affordable BEV introduction. Of course Tesla and probably Apple and FF will be in that future. I see no reason why BYD won’t also be in the mix by then.


Cred for your tact, Jay – I would not have been able to be so kind.. if ever the cliche` of having my minutes back applied to me personally, it was tonight. I WAS in a good mood, dammit.


ok Mr. Flashy give me a an all electric car that can drive 200 miles on a single charge, use a wide range of DCFC’s that are located in lots of different places

Someone out there

A Tesla with a good selection of fast charge adapters.

Omar Sultan

Not even a new Tesla, a three year old S60 would fit the bill.


An electric McLaren.


Wow…an innovative skateboard-style architecture with the batteries along the floor…these guys at FF are indeed inventive…not.

I’d give FF much more credit if they would be honest and just say they plan to copy Tesla and sell their cars into the Chinese market as “American Designed & Made”. FF is China’s answer to stopping Tesla from becoming a dominant EV brand in China.


Batteries on the roof, and every car manufactured to have a different frame, just so they can avoid people on the internet claiming they copied Tesla.

Boo hoo, they copied Tesla! They stole from them. Someone arrest them!

Sometimes I wonder if I live in a free enterprise system that allows competition.


On wow, so practical. This car is perfect for the loner, with no friends who loves to race around alone, all alone. I would call this a 4 wheel motorcle concept.

At best, this computer concept car could be a good formula e racercar.


If you watch the video you see it is a “variable platform” many models can be made, like the GM skateboard more than a decade ago.


From the article:
“FF’s soon-to-be signature “UFO line” runs around the center of the vehicle and is intended to give the sense that this vehicle is not completely of this world.”

I don’t think I could have said it better myself. Now which world is it exactly from, I mean completely from? Maybe you buy a kit and build your own. Well currently not only is it not completley of this world, it is not even completely in this world.


Here is additional info on the FF skateboard-style “innovation”:

Tesla: Supercharging the Future by
 Akash G. Nandi


“…Mechanically, the car was designed atop the “skateboard” architecture with a flat battery pack (composed of seven thousand rechargeable lithium-ion cells) spanning the length and width of the car, fitted beneath the floor in between the wheels. [See Figure 2] The skateboard creates design and dynamic advantages, meaning future electric cars can have unprecedented styling; the flat cabin floor (no transmission tunnel) allows for huge boot space, allowing legroom for two children in the optional rear-facing jump seat, making the Model S the first seven seater sedan in history. With no engine located in the front or back of the vehicle, the car benefits from an extraordinary center of gravity…”


I’m terribly unimpressed. They offer absolutely nothing that doesn’t exist already, except promising what sounded like television shows and some drivel about Internet, which is ridiculous. This should go in the same dustbin as Fisker, or that silly company that the governor of Virginia was pushing a while back.


Okay. The VPA is an interesting variation on Tesla’s design. It seems to offer a little more flexibility than Tesla’s S and X platform. Other than that, there isn’t a lot to see here.

It occurs to me that the extra flexibility in just the platform would only be useful in the design phase. Once you are in full production and have finalized the design then why would you need the adjustability? I don’t see big advantages in it. Small advantages? Maybe.


In theory, developing a skateboard platform for an EV would allow the EV maker to quickly and relatively cheaply develop other bodies to put on top of the same platform, allowing an EV maker to offer a much wider range of models.

In practice… I don’t know that any auto maker has yet done such a thing. Even the Model X, which was originally supposed to be just a variant on the Model S platform, wound up having a wheelbase two inches longer than the Model S.

The potential is still there, however.

Someone out there

I don’t think you’re supposed to change it after production. It’s a design-level feature, that you can easily make the platform longer or shorter while designing the car. As such, it’s not very revolutionary at all.

I don’t know why they even bothered to show a mockup of a pretend racecar. Nor the stage production that, from most of the comments here, was very badly managed and left no one impressed. It seems extremely unlikely that any production car aimed at the Chinese market will bear even a slight resemblance to this vaporware high-end racecar. If the intent was merely to get attention and attract investment money, as appears to be the case, then Faraway Faraday Future would have done better to simply release their virtual-reality video, which is very well produced and displays excellent computer animation, and advertise their list of supposed employees, who do collectively have a lot of real-world experience in building cars and EVs. This embarrassing stage production only serves to highlight the fact that they have not yet even been able to produce an actual functional concept car, as well as calling into question their ability to manage anything more complex than a bake sale. No doubt the Tesla bashers are going to claim the negative comments here are all from Tesla fans who are attacking FF only because it seems to be poised as a direct competitor to Tesla. But… Read more »

Another pie-in-the-sky concept car, totally unrelated to the stated aim of their company and the need of the average driver. Just what we needed.


By the time they actually build something practical and get it to market, the entire auto industry will have affordable EV’s >200 miles range minimum.

Nothing to see here !


It takes more than just a lot of money and hype to bring a product to market. It takes not only a clear, innovative vision– but an understanding of what it is that consumers will actually want to buy, or use. Even if they may not know it themselves, at the time.

This critical understanding seems to be lacking in FF’s approach. The concept they showed, does not represent anything I’m interested in either owning, or rideshareing.

Maybe in a couple years or so, they’ll have a Production Version of their EV product I can re-evaluate at that time. In the meantime, they can start by taking lessons from Nissan and dropping that impractical all white interior…

Robb Stark

Any pick-up based on an efficient and competent car platform will not yield a competent and competitive truck.

It will yield an El Camino or a Honda Ridgeline.

Serious EV companies should not attack such niches.

In the USA the target is F150,Silverado and Ram.

In most foreign markets it might be a compact pickup. But if a full size electric pickup is cheaper to run than a compact ICEv a lot of foreign pickup buyers might switch to full size.


Well said Robb, I am longing for the day someone, anyone, builds a real full-size pickup EV. Seems like there’s lots of room for big batteries under the truck bed so I don’t get why it can’t be done. Dual motor AWD built in, and super efficient to fuel and maintain.


Right, Ford and GM built a bunch of them 1998-2001 many with low mileage
Fairly cheap to buy then switch them to Leaf or Volt batteries and a great 150 mile EV pickup for $15k.
Or find a nice light pickup and have it converted about the same price.


This concept car looks like a weird mish-mash of something from the 1990s and 1960s. Some kind of Bat-Cadillac.

Rick Danger

Best laugh of 2016 so far, right here.
Thanks Foo! 😀


+1 Batman would never drive that thing… even if Robin’s life depended on it.


Harsh Comments! I’m disinclined to watch all the videos. However, at 1:10 minutes into the first video, they sketch out the profile of an SUV over the chassis. I think that this is the same profile seen in some of their teaser trailers. Hopefully that means that the SUV is the real production vehicle and the FFZERO1 is an over the top concept intended to show the flexibility of the design.


Let’s see what they come up with in the next few years. If they will still have nothing to show in 2020, then it’s nothing. Just give them a few more years, and let’s hope that they will come up with something useful.

Pete Bauer

If they start the plant construction in 2016, their earliest cars may hit the market in 2018. By this time, Tesla Model-3 will also be in the market and may sell in 10,000’s while this FFZERO1 will sell in 10’s.

Tesla bought car from Lotus, removed the engine and replaced it with motor and batteries and sold it as Roadster – a 2 seater coupe. As per the contract, they sold 2,500 units and closed the Roadster.

So Tesla did not spend money on designing a model. Then they went on to develop Model-S and Model-X which are sold in 1000’s.

So FF spent quite a lot of money on designing this 1 seater car. Even sport car companies like Ferrari, Porsche, Maserati are going for 5 seater cars.

Even race car company like McLaren P1 has a 2 seater. Our hopes were dashed at this point. Lets hope Apple is coming up with a small affordable 4/5 seater car.

For now, still Model-S will be our sales king while Model-X will be our sales prince.

David Murray

I was also very disappointed when I watched it. I didn’t see anything new or innovative. To a layman watching, some of those concepts might have seemed innovated, not realizing it was already in use by other auto makers. Sort of like showing an android phone to somebody who’s never seen an iphone before.

As for their choice of concept car. What WERE they thinking? Yes, it looked kind of cool. I wouldn’t mind taking it for a spin (assuming it even really works. All of the video footage they showed was CGI) So there’s no evidence that it even moves under its own power.

If they wanted a sporty car, they would have been much better off designing something like a Roadster with at least two seats. Something you could actually imagine a rich person actually buying. But this car was pointless as a demonstration.


They can make a battery pack with wheels and motors on it, now let’s show the sedan. They can show the limousine version if they like since it apparently is an easy build-in possibility but not a monoplace, especially when people already complained that the volt doesn’t seat five. Seating one is just some kind of provocation. They would have been better off only presenting the platform like in the second mini presentation on VPA video.

Tony Williams

What a rudderless ship! Thank you Martin Eberhard, Marc Tarpenning, Elon Musk (led the first investment round of Tesla in February 2004).who got this modern day EV game into high gear with a “secret plan” outlined ten years ago.

This fantasy race car is something that I drew on my notebook during 6th grade math class. Even the part where it’s physically impossible for the average human to gracefully enter the car.

James S

And you guys thought my Tesla Model 3 concept was bad!


I would have let them borrow it for their presentation if I knew they had nothing to show


So much easier to define the luxury passenger BEV space, where current battery tech is past the “viable” stage. It could be 5-10 years before a compelling recreational track BEV is even possible to build.

Lindsay Patten
Gee, you guys are a tough audience! With regard to their claim that the skateboard architecture was innovative, I think they were referring to their “strings of batteries” concept: “Unlike battery systems in all other EVs on the road today, the VPA features strings of batteries, which can be more easily replaced or changed than a single battery. On this platform, adding or subtracting strings will enable the creation of vehicles of varying sizes with more power or greater range.” And the FFZERO1 potentially does one thing the Model S can’t: “Featuring four motors, one at each wheel, FFZERO1 is built for its use case: the track.” “Aero tunnels run through the interior length of the vehicle, allowing air to flow through the car rather than around it, dramatically reducing drag and improving battery cooling.” Watching the presentation I had the impression that it was a functioning prototype and the driving footage was real, but these days it is easy to be fooled in that regard. Some things were silly, like the phone in the steering wheel, which made me question if they really have a vision worked out. I think their intent with the FFZERO1 was not to present… Read more »
Trey M

With regard to their claim that the skateboard architecture was innovative, I think they were referring to their “strings of batteries” concept:

You do realize that the battery in the Model S is not a “single battery” but a set of battery modules wired together. Same basic concept as FF is promoting. I can see Tesla easily changing the number of modules and size of the pack for the same effect.

“Unlike battery systems in all other EVs on the road today, the VPA features strings of batteries, which can be more easily replaced or changed than a single battery. On this platform, adding or subtracting strings will enable the creation of vehicles of varying sizes with more power or greater range.”

Murrysville EV

It’s been demonstrated that building an expensive, quick, fast EV is possible, and *relatively* easy.

What’s hard is building an affordable, profitable 200-mile EV that carries 4 or 5 real people.

I’m getting as tired of these 200-mph hyper EVs as I am of watching Tesla dragstrip videos.






So… the orange modules are modular battery packs. They appear to be cylindrical cells from the side and then ganging up in sets of two. However, there doesn’t appear to be any liquid cooling. LiFePO4 anyone? Maybe NMC, but why choose cylindrical if you’re going NMC?

No real discussion on fundamental technologies like battery cells nor motors.


Impressive. They’ve designed an exotic single occupant EV. No doubt they will revolutionize the auto industry…

Omar Sultan

This was a total marketing fail, which is shame because they had everyones rapt attention for a few moments. In 2016, one of two things will get people’s attention in the EV market:

1) Find a way to bring cost down. Tesla is doing that by attacking COGS for the M3, FF hinted at some sort of new revenue model that would offset cost of ownership, but failed at communicating even the bare bones of a business model.

2) Introduce some game-changing engineering. While VPA might shooter design cycles, the two-year lead time they are talking about would seem to indicate it does not help much. In fact, they had very little tangible technology in their rollout.

The electric supercar/halo car market is already ably filled by Tesla, BMW, Ferrari, Porsche, etc (with shipping product no less), so it was a huge marketing fail to think some sort of overwrought concept car was going to have a positive reception.


1:11 of the FFZERO1 Concept video, seems to show a teaser of the vehicle that they will be delivering. Looks like a crossover or SUV design.

Surprised no one else has commented on this.

Ok, my 2 cents: Yes the presentation fell very flat. The company certainly has no cool factor at all. But, the outlandish design concept, from what was communicated to me, was just trying to show that their modular and variable core design allows for nearly any kind of car, suv, truck, van, or even radical concepts. There is no intention of actually making this concept race car. It was simply an attempt at being cool that did not work and show what CAN be done. The only real announcement is this: Hey all, we are a new electric car company on the block with lots of employees and a Chinese backer. We’ve been building designs and planing for 18 months. We have developed a modular design core base platform, which we can build a large variety of car styles upon. Also, we think we are very fast and can bring production cars to market faster than anyone. See you all in a couple years with our first production car or two. Everything else was fluff. 2 cent summary over. With all that said, I sure hope they can do well. Because I’m all for more EV’s on the road. I… Read more »
another james

I see Bruce Wayne’s track car, not much else until they make their second one….