Electric Vehicles Sales in Netherlands Still Low Despite Massive Quick Charge Infrastructure

JUL 16 2013 BY MARK KANE 9

EVs in Netherlands

EVs in Netherlands

The Netherlands is a small country in Europe with one of the highest densities of quick-charge points density.

First bath of Nissan LEAFs in Netherlands in 2011

First batch of Nissan LEAFs in Netherlands in 2011

Different companies have installed almost 100 DC CHAdeMO chargers and Amsterdam alone has hundreds of charging points. In one and a half years, the Netherlands will add 200 additional DC quick chargers.

Some people assume that infrastructure is key to EV adoption and that this is a chicken and egg problem. So, let’s check how sales are going in a country with an infrastructure that’s almost unmatched.

The two most popular electric vehicles – Nissan LEAF and Renault Zoe – reported 70 and 51 registrations in June, respectively. This  amounts to roughly a 0.3% market share. YTD numbers are 195 for the LEAF and 109 for Zoe.  These are decent figures, given the population of the Netherlands, but are lower than you might expect since the infrastructure is so vast.

The Opel Ampera had 651 registrations in first six months of 2013.

If the infrastructure is the right answer in the chicken and egg question, then we would expect to see higher sales. In Ireland, the number of charging spots overhelm EVs 5:1. Also, in Estonia, the first country with a true nationwide DC CHAdeMO charging network, sales aren’t taking off.

The right answer in this chicken and egg scenario is the vehicle, it seems.  More specifically, the vehicle’s price.  Electric vehicles continually become more popular as prices fall.  The right price, combined with the charging infrastructure, should lead to success.

Categories: Charging, General, Sales

Tags: ,

Leave a Reply

9 Comments on "Electric Vehicles Sales in Netherlands Still Low Despite Massive Quick Charge Infrastructure"

newest oldest most voted

“First bath of Nissan LEAFs in Netherlands in 2011”

About time they get a bath. They were pretty stinky from the boat ride over.

Good catch. That batch probably needed a bath.

Just to warm up some typical prejudices about netherlanders; they all have camping trailers, but the EV’s are not allowed to pull trailers. :p

The first plugin with trailer hitch will be the Mitsubishi Outlander PHEV.

Haha, that’s slightly generalising. I don’t have a camping trailer/RV/caravan, and personally I don’t know anyone owning one. I agree that there are quite a number of them in NL, but don’t exagerate.

It’s probably mostly down to FUD and economics, the same as in the UK. It’s a very interesting idea that the more cars are seen charging up at petrol stations and the like the more it might show people that it’s a viable means of transport.

I really *must* make my first ‘long’ distance trip in my Leaf soon, the thing is I think all the Chademo charging points I was intending to use are isolated places rather than motorway service stations. I’ll have to see if I can do a charge at a service station if possible for PR purposes.

“The Opel Ampera had 651 registrations in first six months of 2013.”

Is this correct? More than three times the LEAF?


Well I don’t think infrastructure is that big of issue. The much bigger issues are the high prices of the EVs and the crappy economy.