Detroit Electric Teases Trio Of New Electric Cars, Including A CUV
The trio is expected to reach production phase in the next three years.
As promised last week, Detroit Electric has released the first teaser sketch of some of its future models. A sports car, a sedan, and a crossover were previewed through this digital drawing, released during the Cenex’s Low Carbon Vehicles (LCV) 2017 at Millbrook in Bedfordshire, the United Kingdom.
The electric vehicle manufacturer explains it will work on all three models in the next couple of years, and will introduce final production versions in about three years. The Leamington Spa-based automaker has recently received a financial injection of $1.8 billion from a joint venture agreement.
“We have been working for a long time to put our company into a position where we’re ready to embark on this exciting journey,” Chief Technical Officer and Company Director Richie Frost commented. “And we wanted to share our excitement with the visitors to the LCV event by releasing these sketches. They are an unequivocal signal of our intent.”
In order to deliver its business plan, Detroit Electric will put a major part of the investment into a significant expansion of its engineering and manufacture center in Leamington Spa to create “a state-of-the art R&D facility, alongside its China facilities.”
“We have secured a solid financial foundation and are fortunate to have exceptional facilities in Warwickshire that we’re looking to expand further in the months ahead,” Frost also added. “And to that we are adding between 150 and 200 roles that we’re filling with the best vehicle and electrical engineering talent in the country.”
Originally founded in 1907, Detroit Electric was revived in 2008, but its current status is somewhat questionable. The company launched the enthusiast-focused, Lotus-based SP:01 with a starting price of $135,000, but it never reached the promised mass production.
The original idea of the marque was to produce and sell “an electric vehicle that seamlessly integrates refined aesthetics, innovative technology, and superior handling and performance,” but that has transformed into producing and marketing “a family of electric vehicles over the coming three years.”
Press blast below:
Detroit Electric shares outline sketches of three future models to be unveiled over the next three years
EV manufacturer is recruiting 150 – 200 engineers to support ambitious EV development programmes
Staffing drive is enabled by US$1.8 billion dollar joint venture deal
Millbrook, UK, 6 September – UK-based electric vehicle start-up, Detroit Electric, today presents the first outline sketches of some of its future models during the company’s debut at Cenex’s LCV2017 (Low Carbon Vehicles) event at Millbrook in Bedfordshire.
Styling images show side-profile silhouettes of three models that the Leamington Spa-based electric vehicle manufacturer will develop and introduce over the next three years: a sports car, a crossover and a large saloon.
Chief Technical Officer and Company Director Richie Frost, says: “We have been working for a long time to put our company into a position where we’re ready to embark on this exciting journey. And we wanted to share our excitement with the visitors to the LCV event by releasing these sketches. They are an unequivocal signal of our intent.
“We have secured a solid financial foundation and are fortunate to have exceptional facilities in Warwickshire that we’re looking to expand further in the months ahead,” continues Frost. “And to that we are adding between 150 and 200 roles that we’re filling with the best vehicle and electrical engineering talent in the country, some of who we’re hoping to find here at the LCV show.”
The early stages of development projects for Detroit Electric’s range of pure electric passenger cars are already underway following a recent injection of US$1.8 billion in capital from a joint venture agreement.
To deliver its exciting business plan, it will invest significantly to expand its engineering and manufacturing centre in Leamington Spa to create a state-of-the art R&D facility, alongside its China facilities.
LCV2017 show visitors can visit Detroit Electric and meet its CTO, Richie Frost, and other senior managers and engineers on stand C3-600 in Hall 3.