Dealer Markups Begin To Disappear On BMW i8

JUN 6 2015 BY STAFF 4

While the initial hype over the new BMW i8 is far from being over, the prices have started to settle down to acceptable levels. Many customers were able to snag the first few i8 units at MSRP, while others had to pay a premium price to own BMW’s latest and greatest tech wonder. JMK BMW in New Jersey is one of the recent dealerships to advertise an MSRP deal for the i8 with a production date in June.

In the U.S., the base price for the 2015 BMW i8 is $136,500 without the $950 Destination & Handling fee. The hybrid sportscar is offered with four packages, called “World” by BMW: Giga ($2,000), Tera ($3,000), Purse Impulse ($10,800) and Mega (standard). Four exterior colors are offered, Protonic Blue, Sophisto Grey, Ionic Silver and Crystal White.

*Editor’s Note: This post appears on BMWBLOG. Check it out here.

bmw i8 images south africa 45 750x501 BMW i8 cars starting to sell at MSRP in the U.S.

BMW i8

BMW i8 uses a plug-in hybrid system consisting of a turbocharged three-cylinder BMW TwinPower Turbo petrol engine and BMW eDrive technology in the form of an electric drive system. The 1.5-liter combustion engine develops 170 kW/231 hp and drives the rear wheels of the BMW i8, while the 96 kW/131 hp electric drive sends its power to the front wheels and allows an all-electric range of up to 35 kilometers (22 miles) and a top speed of 120 km/h (75 mph).

This year, the U.S. market will get over 1,000 i8 cars, an increase of 50 percent over previous year. Last year, BMW sold 555 i8 cars to U.S. customers.

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4 Comments on "Dealer Markups Begin To Disappear On BMW i8"

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are these cars having any of the normal bmw electrical issues?

Dealer markups are everywhere, even on non luxury brands. All it takes is hot demand and markups appear.

Didn’t the dealer association say competition is the biggest advantage for customers when they were/are busy opposing Tesla’s direct sales model?

Signature Motor Car Inc (Ontario) – as seen on is one of the winners of the high priced Markup game! Or – they could be a Loser – as they are currently trying now to sell a 2015 i8 for $249,900 CANADIAN – still a bunch over the typical $185,000 Price!

In New Zealand BMW is selling the i3 for NZ$83,500 and the i8 for NZ$278,000
This is why we need Tesla to start selling over here.