China Likely To Yet Become Tesla’s Largest Market
NEXT FRONTIER: CHINA COULD BE MASSIVE FOR TESLA
Why is this market important for Tesla? Business Insider reports,
“Like many US companies looking to grow, Tesla has its eyes on China. After some early issues with slow deliveries and lower-than-desired sales, the electric carmaker topped $1 billion in revenue in China… [yet] still, despite the gains, Tesla’s Chinese business remains far behind the money it makes in the US.” Taking a look at the chart below, it’s clear why “making moves in China is significant for Tesla’s future success. Not only has China sold more electric cars than Europe or the US over the past couple of years, it’s also grown at a much faster rate.”
Furthermore, China is “the world’s most populous country, and with tighter emission standards making it a friendlier place for cleaner cars like Tesla’s, China may have more room for future growth.” And according to Investor’s Business Daily, the recent “$1.8 billion purchase of stock in Tesla by Tencent Holdings helps both companies fill a hole in their business strategy in China, says an analysis by Edison Investment Research. Richard Windsor, Edison analyst, said Tencent’s investment should bring Tesla ‘badly needed capital as well as serving as a way to open doors in China.'”
Above: Tencent buys 5% of Tesla (Youtube: Cheddar)
“This fits nicely with Tesla’s ambitions in China,” Windsor wrote as Tencent “is the dominant ecosystem in China,” with more than 850 million monthly active users. “Tesla gets a strong partner to help it fix the problems that it has had in terms of penetrating the Chinese market, while Tencent gets a potential route into both the automobile and autonomous-driving (markets) with a major global player,” Windsor explains. That said, China could become a key part of Tesla’s growth story in the coming years.
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