Chevrolet Volt Sales Flat In March
After announcing a short delay “due to a computer systems issue that impacted dealer sales reporting”, General Motors announced that they sold 1,478 Chevy Volts in March – which is exactly the same number of cars they sold a year ago this month.
Not the result we were hoping for, as the wind-down of California’s “green sticker” program this week spurred on sales of competitors (like the Toyota Prius – up 92%) to new highs for the year.
Compared to last month, when GM sold 1,210 copies, an increase of 22% was realized.
This month also ‘kind-of ‘ stops a trend of 3 consecutive months (and 5 of 6 overall) of declining sales for the Volt, mostly brought about by low inventory levels as GM has focused on producing other vehicles at their Hamtramck, Michigan plant for much of the year – such as the $75,995 luxury plug-in Cadillac ELR based on the Chevy Volt, and the new Impala, as well as the Malibu.
Overall, GM has now sold 3,606 plug-in Chevys so far this year, versus the 4,244 moved in 2013 – for a decrease of 15%, while the overall segment is up almost 30%.
With Cadillac ELR production reportedly wound down in mid-February, the Volt’s national inventory level did manage to (finally) increase in March, pushing past the 4,000 unit mark.
Hopefully this month is the start of a ‘new beginning’ for last year’s best selling plug-in vehicle.
Also of note: This month we learned (via a report from Edmunds) that the 2nd generation Volt will debut next fall as a 2016 model. If former CEO Dan Akerson’s promise of a lower cost, higher range 2nd gen Volt holds true, an even brighter future is on the Volt’s horizon.
As for the ‘other’ plug-in cars of interest at GM for the month, the Volt-based Cadillac ELR sold 81 copies, while 108 of the all-electric Chevy Spark EV was moved off lots.
Editor’s note: Data on a raw-volume basis, unadjusted for 26 selling days in March 2014 versus 27 selling days in March 2013