Canada Plug-In Electric Car Sales January 2015


BMW & Tesla Both See Strong Sales In Canada In January - Image Credit: Tom Moloughney

BMW & Tesla Both See Strong Sales In Canada In January – Image Credit: Tom Moloughney

Chevrolet Volt

Chevrolet Volt

It’s time once again to take a look at plug-in electric vehicle sales in Canada.

We’ll call this one the landslide edition, as in Tesla wins by a landslide.

For the month of January, the Tesla Model S easily lands in the #1 spot.

The Chevy Volt had been the reigning champ for what seems like forever, but in October, November and December, the Nissan LEAF came out on top, but just barely.

In January, the LEAF’s reign came to an end, not entirely due to poor LEAF sales, but rather strong Model S & Chevy Volt sales.  Official Model S sales figures aren’t available at this time, but we can easily peg sales at ~100 units, making it the winner by a wide margin.

Nissan LEAF sales checked in at 36 units in Canada in January, putting it in third place for the month behind the Chevrolet Volt.

For 2014, LEAF sales tallied a total of 1,085 in Canada, which is more than LEAF sales in 2011, 2012 and 2013 combined.

Nissan LEAF

Nissan LEAF

Meanwhile, sales of the Chevrolet Volt checked in at 71 units in Canada in January, a strong start for Chevy’s plug-in.

For 2014, Volt sales equaled a total of 1,521 units, up from 931 sold in 2013 and above the Volt’s previous high of 1,225 sold in 2012.

Turning our attention back to Tesla, here are the known Tesla Model S sales figures for 2014 Canada:

  • January: 20
  • February: 19
  • March: 119
  • April: 71
  • May: 61
  • June: 104
  • July:48
  • August: 25
  • September: 194
  • October: 37
  • November: 26
  • December: 123
  • YTD 2014: 847

We don’t yet have figures for BMW i3 in its 9th month of availability in Canada, but in its first eight months it sold a total of 227 units and never less than 19 in a single month, nor higher than 36 in a month. So, let’s say that i3 sales in January were ~ 20-30 untis.

Smart Fortwo ED sales in July checked in at a rather remarkable 79 units, followed by an even more spectacular 133 sold in August. Smart ED sales then fell to only 69 in September, followed by only 9 in October, 23 in November and 26 in December.  January sales results are not yet available for the Fortwo ED.

Here are the rest of the January’s results from the typically low-volume sellers in Canada:

  • Toyota Prius Plug-In Hybrid: Unknown at this time (We estimate ~3-5 units)
  • Mitsubishi i-MiEV: 3
  • Cadillac ELR: 4

Ford’s PHEV sales are unknown for January at this time. Typical monthly volume is ~ 20 C-Max Energis and ~10 Fusion Energis, but January is a slow month, so figure single digits for each of the Ford PHEVs. Likewise, Focus Electric sales are small, in the single digits most months and sometimes even zero.

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15 Comments on "Canada Plug-In Electric Car Sales January 2015"

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For Tesla, are we talking sales or deliveries?

Yep, We can easily peg it at 100, 200, 300, anything. You name it, we got it.

If Tesla doesn’t release its numbers, its numbers should be assumed 0 till official release.

Yeah…that is not going to happen.

Tesla is too big a slice of the plug-in market to ignore. And seeing how our historical guesses have been really quite accurate (our worst quarterly estimate to date was only off by ~4%) we are going to go ahead and keep “pegging” it as opposed to leaving a huge gaping hole in the EV sales reporting.

…best day ever is still when Tesla decides to wear the big-boy pants and reports sales monthly in the US

Hey Jay,
I was just kidding 🙂 The guessing and estimating game is what keeps the fun alive.
Kudos to insideevs for the most accurate Tesla sales estimates in US, that even Bertel Schmitt (Tesla naysayer) had to take his hats off.

IMO, the Canada Tesla deliveries are the spliiover of P85Ds that missed December. I You wrote the same in the monthly sales report for Tesla.

Also, in your monthly sales chart, the 1100 January number for Tesla includes Canada. So the US number is much lower than 1100, if we were to believe the Canada estimate here.

Thanks ST…we really just try our best to report on the numbers and not give it any spin. You are right we did touch on the factors that lead to a (unusually) big month in Canada for January. And also that the monthly estimate (as noted on the scorecard/graphics)is North America proper, as it is just not practical to try and split the two in an accurate and timely manner. A good bulk of the January deliveries were intended to be made in December, but some delays and logistical hiccups over the holidays pushed out sales in January. Clearly not what Tesla had in mind as they wanted to book these in December, but not as big a deal for Canadians – as those in areas to receive money back on their purchases do not have to wait until the next taxation year as the Canadian programs are rebates as opposed to credits. Really I don’t think the “these cars were intended in this month but ended up being the next month” is that big a deal…semantics in the long run, but sometimes people really want to get into the “nitty-gritty” of what’s happening – so we put whatever info… Read more »

+ 1

So gosh all those Tesla’s I see driving around are just an illusion? So therefore everything is an illusion, and I did not receive an order to detonate?

In most areas, Tesla car sales equal deliveries. The car is paid for at the time of delivery.

However, in some States in the USA, State laws require purchase at time of order.

“In January, the LEAF’s reign came to an end, not entirely due to poor LEAF sales, but rather strong Model S sales.”

Wait, what? 🙂

Nissan’s sales went to 36, and was topped by both Tesla and the Volt, which beat them out by a 100% margin. It seems like it wasn’t just Tesla Model S sales! 😉

The picture makes the i3 look bigger than the Tesla Model S. Is that really true? I thought the i3 was small. I’ve seen and sat in a Model S, but I’ve only seen one i3, and that was at intersection so I didn’t get a good look at it.

Certainly taller than the Model S, but not longer.

I saw a black i3 on the road today and it appeared toyish to me. On the other hand, model s is a legitimate vehicle.

Interesting. What are the estimates for Model S sales based on?

BMW i3 / Tesla S
Length (mm) 3,999 / 4,970
Width (mm) 1,775 / 2,187
Wheelbase (mm) 2,570 / 2,960

My first observation was the apparent large bump in Canadian sales/deliveries every third month…like clockwork. Thus my next thought…”is this due to focused production via Tesla on the different/various rotating regions for delivery like they do for exporting overseas?’ One must really consider the headaches of production constainment from a purely manufacturing perspective…and then wonder just what they will be capable of once no longer constrained!