BMW’s Electrified Vehicle Sales Top 100,000 Units


BMW wants the world to know that in the three years since the market launch of BMW i, there are now some 100,000 electrified BMW’s on roads worldwide.

BMW x5 xDrive40e - (InsideEVs/Michael B)

BMW x5 xDrive40e – (InsideEVs/Michael B)

That’s an impressive figure for the ‘smaller’ of the major OEMs. We should note that the sales total includes both the iBrand (i3 and i8), as well as all of the low electric range PHEVs sold by BMW under the iPerformance brand.

It total, the i3’s sales make up the majority of the 100,000.

BMW states that i3 sales have now topped 60,000 units globally, while i8 sales are over 10,000. That means the remaining 30,000 sales or so come from the more traditional PHEV offerings offered across BMW’s lineup (5 in total right now – BMW 330e, BMW X5 plug-in, 225 xe ActiveTourer, 740e and new 530e).

More details can be found in the press release below:

100,000 electrified BMW on the road

BMW i embodies the BMW Group’s future orientation. +++ Harald Krüger: BMW i remains spearhead of innovation, securing the BMW Group’s pioneering role in technology. +++ BMW i3 leads its segment.

BMW 530e arrives in March

BMW 530e arrives in March

Munich. Three years of BMW i, three years of innovation, three years of holistic sustainable mobility: since its market launch in November 2013, BMW i has not only been the technological pioneer of the BMW Group, but has also symbolised the company’s innovative strength and future orientation in every vehicle it brings onto the road.

Today, this can be seen more clearly than ever: the BMW Group has now delivered more than 100,000 purely electric-powered cars and plug-in hybrids to customers worldwide. The BMW i3 alone has reached a figure of more than 60,000 units, making it the most successful electric vehicle in the premium compact segment. Meanwhile, the BMW i8 ranks first among electrified sports cars, with more than 10,000 delivered since the middle of 2014. Additionally, there are the approximately 30,000 plug-in hybrids sold to date; known today under the label BMW iPerformance, these reflect the successful broad-based transfer of BMW i technology.

“BMW i remains our spearhead in terms of innovation and it will continue to open up groundbreaking technologies for the BMW Group,” says Chairman of the Board of Management of BMW AG, Harald Krüger. “When it comes to electric drivetrains, we’ve already successfully managed to put this technology transfer on the road. The next technological advance we will address is automated driving, where the BMW iNEXT will set a new benchmark.”

BMW 225xe Active Tourer

BMW 225xe Active Tourer

By establishing the BMW i brand and opting to develop a separate vehicle architecture and BMW eDrive technology for electric power, the BMW Group became a pioneer in the field of individual, sustainable mobility. Both the BMW i3, designed for locally emissions-free mobility in an urban environment, and the future-oriented plug-in hybrid sports car BMW i8 combine Sheer Driving Pleasure with a premium character that is consistently geared towards sustainability, including the use of resource-efficient production methods and materials. This also appeals to new groups of customers: more than 80 per cent of BMW i3 customers worldwide are new to BMW.

BMW 330e iPerformance

BMW 330e iPerformance

All in all, the BMW Group now offers seven models that either run on electric power alone, like the BMW i3, or are plug-in hybrids, combining a combustion engine and an electric motor. Other models will follow in the years to come, including a MINI Countryman plug-in hybrid in 2017. What is more, a new variant of the BMW i8 sports car with plug-in hybrid drive will come out in 2018 – an open-top BMW i8 Roadster. Looking further ahead, the portfolio will be extended to include a purely electric-powered MINI in 2019 and a purely electric-powered BMW X3 in 2020. At the start of the next decade, another, larger BMW i model with electric drive is due to appear: the BMW iNEXT. This highly innovative model will be the new innovation leader and spearhead of BMW i.

Categories: BMW, Sales


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7 Comments on "BMW’s Electrified Vehicle Sales Top 100,000 Units"

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100,000 sales of that clown car?

A mix of hybrids and pure BEV.

6205 of i3 in the US alone, probably a lot more more worldwide, Norway is supposedly a place they love it almost as much as tesla

4490 of X5 in the US alone

1288 of i8 in the US alone, that is an expensive sexy looking hybrid, and having sold that many already is amazing me more than the i3 sales.

Then they have the 3-series hybrid and upcoming 7-series hybrid.

Says 60K+ i3s worldwide…

Faster than most V6 and V8’s? Clown car?
Highest tech aside from Tesla.
Most Efficient.
Electric Sports Car that holds 4 adults?

It’s the BMW brand selling well. The car itself is average by far.
And if people find Tesla falcon wing doors stupid, well the I3 is world champion in stupid doors. U cant open the back door without opening the front door first.

When the I3 gets its next battery upgrade in the next few years, the 200 mile I3 will be a tough competitor to the other established manufactures 200 mile offerings. Tesla here in the US, should still have the first mover advantage with next years launch of the M3. So the 3’s shall meet head to head soon enough. BMW does have a stake in this premium EV segment. Hope they don’t get a Nissan EV complacency syndrome.

The good thing about BMW is that they build all their EV’s and other cars in both RHD and LHD.
Unlike GM who only build the BOLT in LHD.