BMW Ups Incentives On i3 – Puts Up To $2,000 On The Hood
Following a few months of sales in the 300-unit range, the BMW i3 had a breakout August (1,025 sold), followed by a stellar September (1,022 sold).
The uptick in sales can be directly linked to BMW improving the lease deals on the i3.
Now, BMW is upping the ante even more.
As Manny Antunes, BMW client adviser at JMK BMW in New Jersey tells us:
For the month of October BMW has left the increased residuals in place as well as existing money factors/interest rates. However they have added the i3 to the innovation credit list as follows:
i3 BEV $2,000 credit on top of everything in place
i3 REx $1,000 credit on top of everything in place
Of particular interest is that the BEV gets more cash on the hood than the REx. This is clearly due to the REx being in higher demand in the U.S. and linked to the fact that BEV inventories are significantly higher than REx. BMW initially overestimated demand for the BEV version and now is trying to even out supply.
“Needless to say the programs are as aggressive as they’re going to get from now till the end of the year.”
So, maybe now is the time to buy that i3 you’ve been considering.
Lastly, typical lease rates are now as follows:
- i3 BEV – $369 per month for 36 months with $4,044 due at signing
- i3 REx: $$439 per month for 36 months with $4,644 due at signing
Hat tip to Manny Antunes of JMK BMW in Springfield Township, New Jersey!!!