BMW Sold Nearly 20,000 Plug-Ins In The First Quarter Of 2017

APR 19 2017 BY MARK KANE 8

BMW boasted nearly 20,000 electrified cars sold in the first quarter of 2017, which makes the German manufacturer confident that it will achieve its target of 100,000 plug-ins sold this year.

As always, BMW likes to talk about its EV program, but not give out any specifics on the numbers themselves.  However, because February ended at around 10,000 sales, we can say that March was a record month for the company, with  9,000-10,000 new deliveries.

BMW 530e iPerformance

Given that data, we reckon that the March BMW i and BMW iPerformance’s share of total BMW car sales falls around 4%-4.5%.

The new engine of growth for BMW is the 530e iPerformance plug-in hybrid (details), which in June will be followed by the worst named EV of all time, the MINI Cooper S E Countryman ALL4 PHEV (details).

“With its broad offering of premium electrified vehicles, the popularity of the BMW Group’s innovative BMW i and BMW iPerformance models continues to grow rapidly.

Since the beginning of the year, almost 20,000 electrified vehicles have been delivered to customers worldwide, double the number sold by this time last year. First quarter production of electrified vehicles totalled more than 24,000 vehicles. Scandinavia continues to be a strong region for electrified vehicle sales.

As of early April, over 10,000 BMW i3 vehicles have been delivered to customers in Norway since launch. March also saw the launch of the plug-in hybrid BMW 530e iPerformance in most markets. That model is expected to be a strong growth driver for electrified vehicle sales, as is the MINI Cooper S E Countryman ALL4 plug-in hybrid which will start delivery in June.”

Categories: BMW, Sales

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8 Comments on "BMW Sold Nearly 20,000 Plug-Ins In The First Quarter Of 2017"

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June launch of the plug-in Countryman? Good to see a crossover (?) on the (mass) market.

Air shipping an EV makes so much sense…

The plane looks overjoyed at eating that bite sized BMW i3. 😉

So an i3 goes in one end and what comes out the other?

Mmm, says plane i8 that?

The countryman not only suffers from the worst name, but also the worst looks, worst idea, most horrible concept of all cars ever. This is a car that makes a Trabant appear as a work of art. Alas the engineering is actually good, but who cares when my LEAF seems sexy in comparison?

Really?? It also actually has a nice interior with nice material quality.

Thank you for calling these vehicles plug-ins and not EVs in the title.

It is amazing how lack of knowledge creates myths and misnomers even in a publication like this one. The BMW 13 IS NOT A PLUG-IN HYBRID. It is an eletric car, a BEV. One option is the REX engine but that does not make it a plug-in hybrid. Amazing.