Audi e-tron 55 quattro: Videos Galore From Paris Motor Show

OCT 6 2018 BY MARK KANE 14

Production Audi e-tron debuts in Europe.

Two weeks after its unveiling in San Francisco, Audi presents its first all-electric SUV, the e-tron 55 quattro, at the 2018 Paris Motor Show.

It’s the first opportunity for the general public to compare, in one place, three new contenders in the high-end segment – Audi e-tron, Jaguar I-PACE and Mercedes-Benz EQC (see photos/videos here) that could take a chunk of Tesla Model X sales.

We like the look of the e-tron, especially the gray looks fabulous (see the second video below). Hopefully, soon we will get an opportunity to see the first deliveries and to hear customer feedback.

Audi e-tron specs:

  • 0-60 mph – 5.5 seconds
  • Top speed – 124 mph
  • over 400 km (250 miles) expected under WLTP test cycle
  • 95 kWh battery (36 cell modules, each module is equipped with 12 pouch cells, nominal voltage of 396 volts)
  • battery pack weight: 700 kilograms (1543.2 lb)
  • dual-motor all-wheel drive – up to 300 kW and 664 Nm in S mode (boost) or up to 265 kW and 561 Nm in D mode. Front motor is 135 kW, the rear is 165 kW (S mode).
  • Maximum tow rating – 4,000 pounds when properly equipped
  • 9.6 kW on-board charger (240 V, 40 A) in U.S. and 11 kW or 22 kW three-phase in Europe
  • DC fast charging up to 150 kW: 0-80% in 30 minutes
Audi e-tron 55 quattro
8 photos
Audi e-tron 55 quattro Audi e-tron 55 quattro Audi e-tron 55 quattro Audi e-tron 55 quattro Audi e-tron 55 quattro Audi e-tron 55 quattro Audi e-tron 55 quattro

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14 Comments on "Audi e-tron 55 quattro: Videos Galore From Paris Motor Show"

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It looks totally bland with absolutely no imagination of how it could look without the constraints of ICE running gear.

Very conservative approach from Audi.

Yes, it’s called brand identity. It’s one of the major selling points for high end brands. An apple phone is also always going to look like an iPhone. A Porsche, Mini, or Ford F-150 should also always be recognizable as one. Heck, even the Model 3 takes design cues from the Model S and X.

The reality that most auto manufacturers are coming to realize is that there really were never any such constraints imposed by an ICE. An electric Audi can and should look exactly the same as a regular Audi. That’s kind of the point. Apart from the tree huggers yelling about the lack of grilles, nobody else really wants to drive a funny, clown car that doesn’t have a ‘face’.

It’s designed from bottom up as an EV. The looks (incl. the closed grill) are a choice to appeal to Audi’s current clientel. It’s not a legacy issue, even if Tesla fans keep touting in that horn.

The fact that most of it is closed off makes it look like a jaw wired shut.

I certainly don’t miss cleaning the grills of my past Audi’s and this one is far worse. One wipe versus trying to get between the grills. Might as well add mesh wheels to make it even an even bigger pain.

I don’t see this car taking a chunk of Tesla Model X sales, instead it will take sales from Audi’s petrol and diesel lineup of SUV’s.
But with a limited production Audi will sell all they can make.

Nah, at this stage EV’s will be bought only by early adopters. They now have one more choice. So this car is in direct competition with Tesla. Not so much with their own ICE vehicles.

European leasing companies already said as much. They see the same people buying the new Jag and the Audi that used to buy the Tesla.

There is a great article online on The Verge about how the legacy auto companies just don’t get it re: electric cars. They say walking around the Paris Motor Show incites yawns over boring traditional car designs.

Either bizarre concept cars that will never see production or lumps like this Audi, $80,000 2 row wagon with huge grilles because, “consumers want shapes they’re familiar with”, say the big guys.. Mercedes, BMW and Jaguar all have gone this route.

Meanwhile, Tesla buyers crowd delivery centers who are reaching out to volunteers to get 200+ beautiful cars out the door in one day. Sexy fast cars with AWD, more useable frunks than these wagons with grilles and you can actually buy one NOW for $20-$30k less than these tanks.

The kicker is the new revelations that I-Pace with it’s big grille gets far fewer miles of range than Jaguar advertised. It’s harder to make EVs than these legacy carmakers think. Change is hard, and my Model 3 goes an honest 300 miles on a charge without a silly grille.

You have a SEDAN.

One observation is the Germans still cling to building their boutique 2 row wagon EVs on their gas car platforms. Mercedes says they will do this so they can insert the EVs into their traditional production lines.

So you have an electric “engine” and power electronics interchangeable with a 19th century tech gas lump powerplant.

Same with Audi, Volvo and others. Sounds like these companies are really committed to EVs, ya?

Try again.

Why does it have a grill?!

In camping mode the front grill folds up and you can use it as a BBQ.

“and 11 kW or 22 kW three-phase in Europe”
I read other news about it and they say 22kW will be available later (some day in 2019) -> (German).