Aggressive Pricing Leads To Best Selling Month Of The Year For The Chevrolet Volt
For June GM posted it best sales result of 2013…by a long shot.
During the month, a staggering 2,698 Volts were sold, an increase of more than a thousand from May (1,607). A large part of this number can be attributed to a year-end deepening of discounts on the Volt, where purchasers of the 38 mile extended range car netted at least $4,000 off the MSRP.
June’s deals from Chevy on the Volt:
- $2,000 off + 0% financing for 60 or 72 months
- $3,000 off + 0% financing for up to 48 months
- $4,000 off
- continuation of $1,000 off in “conquest” deals of leas conversions from other manufacturers vehicles
Overall GM has now sold 9,855 plug-in Chevys as compared to 8,817 in 2012, good for a near 12% increase.
It should also be noted that GM had a monstrous second half of sales last year, and sold 14,644 Volts (about 2,400 per month on average), so ‘the General’ still has its work cut out for them to stay ahead of the pace.
June was also the first month of the year were GM sold more cars than they built, aided by the fact that their Hamtramck facility was preparing to go into summer shutdown.
The plant resumes production on Monday, July 15th, and brings with it the new 2014 model year version of the Volt (all the details on that here), as well as the ability to also produce 2014 Cadillac ELRs which are scheduled to enter consumer production in the late fall.
The all-time high water mark for Chevrolet Volt sales in the US came in October of 2012 when 2,961 cars were sold.