2018 Toyota Prius Prime Overview By TEVA – Video

MAR 29 2018 BY MARK KANE 18

The Toronto Electric Vehicle Association TEVA hasn’t wasted any time and just released another interesting test drive review – this time featuring the 2018 Toyota Prius Prime.

Toyota Prius Plug-In (Prius Prime)

The Japanese flagship quickly became the best selling plug-in hybrid in the U.S. in 2017 and leads the way this year, too.

Thanks to better looks than the ordinary Prius and lower prices after incentives (both in the U.S. and Canada) it’s gained traction among the Prius family. Not bad for a car with only a 8.8 kWh battery and 25 miles of all-electric range.

In the U.S. Prius Prime starts below $23,500 (after federal tax credit).

The test drive focuses on the interior, infotainment, instrument cluster, driving modes and value proposition of the Prius Prime, which should be handy for potential customers.

Read Also – Toyota Prius Prime Sales Soar To 29% Of Total Prius Sales

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18 Comments on "2018 Toyota Prius Prime Overview By TEVA – Video"

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25 miles of range on a good day and a 0-60 time of 12+ seconds…. no thanks.

After dealer discounts and higher federal tax credit, the Volt costs the same or less than a PP. And it has 50+ mile range and 0-60 in about 7 seconds. It’s a no-brainer. Though there are a lot of car buyers with little in the way of brains.

I’m sure “Star Trek” John will chime in with his list of advantages of the Prius Prime – I believe one is that the car is a bit wider than GEN 2 VOLT. The old Gen 1 was wider. I wonder why they narrowed it? Anyway, for some folks now the GEN 2 Volt is now too narrow for their needs.

Just from talking to people at public docking stations, those who have purchased the PRIME seem to be great salesmen for them. Although not owning the car myself (currently I only own GM electrics), I can see where someone would choose the car.

My favorite of the week personally is the Honda Clarity PHEV. Around 22,500 ( you have to pay tax on 30,000, but that’s including $7500 Fed IRS credit) for a brand new upscale Honda Midsize. 47 miles EV range, and a relatively fast (6600 watt) built-in charger.

The car has an anemic Regeneration system with exceedingly dopey controls for it, but overall, the Clarity is currently the one to beat, in my opinion.

I imagine electric range and 0-60 time are not the only 2 variables that factor into people’s decision making. Might explain why the Prime is currently selling in larger quantities than the Volt.

I believe all that people don’t have brain …
or maybe, just maybe people look at all the numbers and compare efficiency

The Prime sells because existing Prius owners don’t shop around. They go back to buy another Prius and end up with the Prime because it better than the standard Prius.

I’m not sure how electric range isn’t the most important factor, especially for those of us reading an EV forum. Fun to drive (ie good 0-60 time) should also be pretty high on the list.

If the Prime was actually less expensive out-the-door than the competition, then I could see a legitimate reason to buy it. But, why pay the same price for a lesser car?


As a 2 time Prius owner, 200k+ miles on first gen prius and 319k+ on 2007 model I test drove both and the 2017 Volt felt better built, more solid. The prime frankly felt cheaper than my previous ones. I did not like it. I bought the Volt because of that. Also, I have solar panels and PG&E pay almost nothing for making more energy than I use so I wanted to use as much of that extra energy as possible. Twenty-five miles of electricity wasn’t enough.

After sitting in the Volt at a car show I rejected it from consideration; it is too low, hard for ingress/egress and has poor visability. Too bad as it offers great EV range and performance for a PHEV, although gasoline milage falls far short of some others.

Put the Volt drivetrain in a somewhat taller sedan, hatchback, wagon or CUV and you would have a winner.

I liked the Prius Prime in general. However, it is a strictly 4-seater, with a thing that blocks the 5th seat in the back. And part of the cargo space is used for the battery.

I had a 2016 Volt, but traded it for a 2017 Prius Prime, because the Volt had various little problems along the way, it is a Chevy, which in my experience means lots of repairs. Have 10,000 miles on the Prime, and absolutely nothing has gone wrong. Yes, the electric range is a bit too limited, would be better if 35-40, but on gas I have consistently gotten 53 mpg+, better than the Volt. Trunk, however, is smaller.

I’ve never met a Volt owner who could deal with downgrading to a Prime. The vast majority love their Volts. The bias about American cars being unreliable has been BS for quite some time (expect FCA, which isn’t really american and does suck).

Yes, the Prime get a bit better MPG. But, the difference when you’re talking about MPG numbers in the 40s/50s is trivial. And, the Volt’s 50-60 mile EV range easily offsets it when looking at total system efficiency.

16,292 miles on my Prime so far. 1 day left until its first year anniversary.

102.6 MPG average, which includes a full Minnesota winter and 2 trips to Wyoming each over 1,700 miles (mostly 80 mph travel and no plugging in).

That’s a solid real-world result, an easy to understand step-up from regular hybrids in an affordable package.

I liked my 2012 PiP and was eager to upgrade to the Prime, but they took away the 5th seat and some cargo room, so I’m not jumping on the bandwagon. Test drove the original Volt, and found it fit like a glove for the driver, but the rest of the car felt like a sardine can – the PiP is really spacious.

If the Prime gets a redesign and the 5th seat or more cargo room comes back, I might bite. Also worried about ground clearance as this car must be able to handle gravelly washboard roads on the way to hiking trails.

and that horrible constant back up beeping is still there. Hopefully people can disable it without taking it to the dealer or using a scan gauge. The thing is not a backhoe, that fast beeping reverse noise is dangerously distracting to me. I bought a scan gauge just for that purpose when the dealer told me it couldn’t be turned off. I’ve used it on about 6 different Priuses to turn it to one single beep.


Don’t the Clarity’s regen control paddles allow for coasting (different from a lot of other EV’s), .. which is really where a lot of the efficiency gains are to be had?

Got a Prius Prime (and an old Boxter) and awaiting the M3 to replace the Boxter. And I/we just love the Prime! My interest is in efficiency and environment and I get 32-35 miles regularly on the battery and 55+ mpg in hybrid mode. And better than that if I’m not logging 70 mph. Prime beats the Volt if you do any long trips at all but if you are 90% around town only the Volt wins out.

But the Prime is an excellent vehicle unless you’re only interested in embarrassing ICE hold-outs at the stop lights. AND… can’t wait (will it ever come?) for the M3 to replace the Boxter.

Reading those same old attempts to degrade & belittle plug-in Prius over the years has been quite interesting. It’s an exercise in futility. They don’t understand the audience.

As enthusiasts, they feel necessity for range & speed, placing that as a very high purchase priority. Ordinary consumers don’t. They just want a well-rounded vehicle… reliable, affordable, with a nice mix of features.

Toyota recognizes this and strived to deliver exactly that. They targeted mainstream consumers, as they clearly stated during the rollout. The couple looking to replace their older Prius and no longer have the young children have a compelling choice.

You don’t like Prius Prime, just wait for the other plug-in hybrids. There are a number which could also offer a Prime model. This isn’t rocket science. It’s an expected step forward in the phaseout of traditional vehicles.

I live in Vancouver, BC and have yet to see a cab company using Chevy Volts as their “prime” work horses (basically 24/7 drivers), only Toyota Prius, Prius V’s and Corollas.
There must be a good reason why…I wonder.