Tesla Model Y Teaser Released, Deliveries Anticipated By 2019

3 weeks ago by Jay Cole 53

Our first look at the Tesla Model Y

From Tuesday’s Tesla shareholder meeting we got our first look at the company’s Model Y compact utility vehicle…more or less.

The cloudy teaser shot foreshadows the company’s next offering, after the Model 3 heads into production next month.

Many design queues taken from the Model 3 can be seen in the new Model Y teaser image

During the conference call, CEO Elon Musk took the time to explain that the Model Y would be manufactured in a “way that a car has never been built before”, meaning it will have its own unique platform apart from the Model 3, from a dedicated factory.

Musk felt that capital expenditures on the Model Y would be a lot lower than that of the Model 3, perhaps by as much as a “factor of 2”.

We do know for sure from the teaser image that some money will be saved on producing pesky things like side mirrors.

The CEO stated (not unlike previous with the Model X over the Model S) that he expects the Model Y to outsell the Model 3 in the future, while admitting the company made more than a few mistakes in its rollout of the Model X., including the attempt to build the SUV off of the sedan’s platform.

From the shareholder call on the Model Y:

Elon Musk: “I am really excited about Model Y. It’s, there’s been some criticism, like we should sort of derive it from the Model 3 platform. But I think actually we made a mistake in trying to derive the Model X from the Model S platform.

It would’ve been better to just design an SUV the way an SUV should be designed. Design a sedan – the way a sedan should be designed. Otherwise you’d just try to shoe horn something that doesn’t make sense. Also there are a number of I think really major manufacturing improvements that can be done that allow us to build the car in a way that a car has never been built before.

…we are aiming for that to hit the roads in 2019 approximately. And probably the demand for Model Y will exceed the demand for Model 3.”

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53 responses to "Tesla Model Y Teaser Released, Deliveries Anticipated By 2019"

  1. Nix says:

    That whole anti-sell thing seems to be fading…

    1. Pushmi-Pullyu says:

      Well, we knew it had to eventually. We knew that at some point, Elon would want to build up anticipation and excitement over the Model 3 to fever pitch, to maximize the amount of free media coverage. It was only a question of timing.

  2. Longvsshort says:

    For the American market, how about something that goes head to head with the sales-leading gas guzzler F-series and Silverado. That’ll shake things up. Or trust the feet draggers themselves to do the heavy lifting.

    1. MTN Ranger says:

      Battery prices have not fallen far enough yet. An F150 equivalent will require a 150+kWh pack and that will price it out of the competition. A Model X with 100kWh only gets 100 or so miles while towing.

      1. Hauer says:

        The COST for additional 50kWh is minimal compared against price, so this is a non-issue.

    2. ken wikins says:

      Check out workhorse.com they have a Pickup that’s a hybrid like the Volt. ~$53,000 due out in 2018. 80 battery, 78mpge combined.

      1. Billy Bob says:

        but it’s hideous

  3. Dav8or says:

    Those pesky outside mirrors are mandated by law. At this point in time, just using cameras is not sufficient. Designers of concept cars have done away with the rearview mirror decades ago… yet we still have them. Why? Because they are cheap and effective. Do people really think cameras, wiring, software and displays is cheaper and more maintenance free than a mirror on a stick??

    1. Pushmi-Pullyu says:

      Side mirrors present a major design problem when designing a car for low drag. Using cameras in their place allows a significant reduction in drag. That’s why Volkswagen tried very hard to get an exception for its XL1, and when they could not get one in the USA, they decided not to sell it here. It’s also why (if I recall correctly) Tesla has unsuccessfully lobbied Congress to allow an exception for its cars.

      Do I expect Tesla to be able to sell the Model Y with no side mirrors in the USA? No, I do not. But I’m sure Tesla is hopeful that they will eventually succeed in their lobbying efforts. (hope ≠ expect)

      1. MikeM says:

        Maybe by the time we convert to the metric system . . .

        1. TomArt says:

          😀

      2. unlucky says:

        They also didn’t sell it in the US because US testing methodologies didn’t allow them to use their fuel efficiency claims. Due to how the NEDC tests work the car was able to be marketed as 260mpg (US gallons) because NEDC allows you to mix in charge-depletion mode consumption (which is none) into the fuel economy figure. On US tests it wouldn’t have even broke 100mpg.

        Oh yeah, and it was a Diesel. A VW Diesel. Get the picture? We should ask VW to turn one over for on the road emissions testing and see how it does.

        It made it easier for VW to maintain a fiction if they didn’t take the car to the US. And they saved a lot of money because they only sold 200 to customers anyway. Testing would have been too expensive for the return.

  4. unlucky says:

    Suggesting that building a car in a dedicated factory on a different platform than another car is a way no car has ever been built before is absurd. This has been done many, many times before.

    This teaser doesn’t tell us anything really. An indistinct picture of a concept car.

    1. Rob Stark says:

      That is not what is different. Tesla plans to do away with 12v architecture and reduce the length of wiring by 90% compared to conventional cars.Maybe printing the wiring like on a computer chip.

      Change the way the car is designed so it can be manufactured without a human being touching the car. That is different. Very different. It allows the speed of the production line to increase 5x-30x.

      1. unlucky says:

        Printing the wiring would mean using flexes. You don’t want to do that. They will break sooner than wires. The idea of reducing wire count already happened in other cars. CAN bus did that.

        Going away from 12V would be interesting. There were proposals to do this in other cars but no one has done it yet.

        Thanks for giving more information about what would be different about the Model Y than the article did.

        1. Steven says:

          Why not fiber optic cable for data, and 5vdc (non-drive systems only) for power? The body can already serve as ground.

          1. Steven says:

            When I say “non drive” I should clarify, “things without motors”, such as interior lights, and the various sensors in the vehicle.

          2. WARREN says:

            BMW has used CANBUS and fiber optics for years now.

          3. Someone out there says:

            That would just make it more complex for no real gain. Fiber optics is great for high speed communication over long distances but in a car it would just introduce more complexity since you need to convert every signal to/from light pulses.

          4. unlucky says:

            5VDC is a terrible idea. You want higher voltages, not lower. It’s the same reason why transmission lines are well over a thousand volts.

            You could use fiber optics but you would gain nothing and add a lot of expense.

            Low voltage differential signaling (like USB 3.0, PCIe, gigabit ethernet, HDMI, etc.) over wire would get you all you need for speed and noise immunity and at a very good price. CAN bus uses another method which also works well. Either of these allow you to run power and a multiplexed data bus to devices over fewer wires. And CAN bus is already in use for this, for sensors, lights, etc.

      2. Serial anti tesla troll thomas says:

        They can use a 3D printer for producing the whole car…

  5. Mr. Murica says:

    I love Tesla…but does every car have to look the same?!? They created the model S, then super sized it with the Model X. Then the Model 3 is a mini Model S. And so far, the front of this is looking way to much like the same damn thing.

    1. Rob Stark says:

      There is more differentiation at Tesla than BMW,Mercedes, and Audi.

      And that is with only four cars plus this teaser.

      1. unlucky says:

        No there isn’t. BMW, Audi and Mercedes all vary more than Tesla. Tell me which car that Tesla makes that differs from their norm as much as a BMW Z4, Audi TT, Audi R8 or Mercedes GT.

        1. Martin Winlow says:

          Well firstly you have mentioned 3 different makes and secondly the R8 share a lot in overall look with the TT!

        2. Hauer says:

          You really would have to compare
          Bmw 5 vs 3
          Audi 6 vs 4

          It is really hard to se a difference, lot harde tan with Tesla

          1. TomArt says:

            Exactly.

          2. unlucky says:

            That’s not what was described to me. The poster talked about differentiation, not just between two particular models.

            And I don’t agree anyway. An A6 looks less like an A4 than a Model S looks like a Model 3. And if you’re only looking at the front (perhaps that’s cherry picking) even a Model X looks more like an S than an A6 looks like an A4.

            As to the person who thinks the R8 looks like a TT, that’s bizarre. I don’t agree at all. The TT has a high nose because of the engine in front. The R8 has a high rear because the engine is back there. And the fronts and rears on the cars are nothing like each other (which is odd for two Audis I admit).

  6. DJ says:

    Or you can get the Niro EV in 2018. Yes please!!

    1. unlucky says:

      I’m very interested in seeing what happens with the Niro EV. Although I fully expect it to only be available in CARB states. And if the Ioniq EV is any indication maybe not even all of those.

      That’s fine for me since every EV is available in my state. But it’s not fine for everyone.

  7. Pushmi-Pullyu says:

    The article says:

    “Musk felt that capital expenditures on the Model Y would be a lot lower than that of the Model 3, perhaps by as much as a ‘factor of 2’.”

    Well, they’ll be designing something not to far from the price range of the M3, so that will certainly help. I would have said “Well of course the development will be a lot cheaper, because this will be just a variant on the M3”, but then Musk when and claimed otherwise. *Sigh* Haven’t we been here before?

    “We do know for sure from the teaser image that some money will be saved on producing pesky things like side mirrors.”

    LOL!
    😀 😀 😀

    I see Jay is in an especially snarky mood tonite. Thanks for the belly laugh, Jay!

    “Elon Musk: ‘I am really excited about Model Y. It’s, there’s been some criticism, like we should sort of derive it from the Model 3 platform.’

    Ya think?

    But I think actually we made a mistake in trying to derive the Model X from the Model S platform.

    No, I think the mistake was in veering away from that original plan. If you had stuck to it, perhaps you wouldn’t have wound up with a CUV (which you keep trying to label an “SUV”) that has less usable cargo area than the Model S “liftback sedan”.

    “Otherwise you’d just try to shoe horn something that doesn’t make sense.”

    You mean, like 2nd row seats that won’t fold and can’t even be reclined, thus severely reducing usable cargo area? Or making over-designed “falcon wing” doors standard equipment, rather than being optional as they should have been?

    No, sorry, I’m not seeing how creating a greater difference between the MX and the MS was any help at all. Rather the opposite.

    “Also there are a number of I think really major manufacturing improvements that can be done that allow us to build the car in a way that a car has never been built before.”

    I thought you said you were doing that with the Model 3. So is this just more hype?

    “And probably the demand for Model Y will exceed the demand for Model 3.”

    Probably not; not any more than demand for the MX exceeds demand for the MS.

    * * * * *

    Why do I feel like I’m caught in a remake of “Groundhog Day”? 🙁

    1. R.S says:

      A Tesla critical Pushmi-Pullyu comment? Finally the Devil can use his ice skates!

      BTW I totally agree, everyone keeps hating on VW for teaing, but Elon, with all his good qualities, is the biggest teaser of them all.

      Now that the Model 3 is close to production, he just needs to tease the next best thing, which will be so much better than anything ever seen. The Model 3 will be good, but the Y, man…, the Y will be incredible!

      1. R.S says:

        For teasing.. we hate VW for teasing.

      2. Pushmi-Pullyu says:

        If this is the first comment you’ve seen from me that’s critical of Tesla or Elon Musk, then you must be new here.

        As far as the level of hype goes, I don’t think either Tesla or VW is in a position to throw stones. VW claims to be putting concept cars into production so often that I simply reject every new claim unless I read that they’re actually tooling up for an actual production car.

        Tesla at least doesn’t claim to be putting vehicles into production and then not follow through. Well, at least not so far; we’ll see what happens with Tesla’s BEV semi tractor, which I strongly suspect will be just a concept vehicle. But if so, that will be the exception for Tesla, when it’s by far the rule for VW.

        As for the rest of what Tesla hypes about, I certainly agree that VW isn’t as bad… if you ignore the wholesale lying over dieselgate situation, which I most definitely do not. Right there that’s at least an order or two of magnitude more outright total dishonesty than Tesla ever practiced.

    2. EVA-01 says:

      I’m happy to see that you’re one of the few people that recognizes the CUV category.

      I blame the government for not keeping up with the times. They either label crossovers as wagons if no AWD or an SUV if the crossover weighs a certain weight. Ridiculous.

    3. TomArt says:

      If the Y is kept more conventional/useful in design (fold-down or removable seats), then it could easily out-sell the 3 in the US, because CUV/SUV/whatever.

      The FDs on the X could never be something as simple as an option – the production costs would be prohibitive. Going from the FDs to a standard swing door or a minivan-style sliding door would drastically alter the structure of the vehicle. It would be a different frame entirely, requiring a second set of crash tests and complicating the manufacturing process.

      The only real mistake with the X, from a practical customer standpoint, is the fact that the second row seats do not fold down or are otherwise removable. Huge mistake! People want space, and Musk screwed it up.

      The FDs do what they are supposed to do – make access to the 2nd and 3rd rows much easier (and they do!). That’s a benefit, not a detriment. I’d have loved it if our old minivan had doors like that!

      Losing the ability to stuff more s*** on the roof is only a negative to some people, and not enough to squelch sales by itself. Not everybody kayaks, much less with their own kayak.

      A stow-away, or variant, from the trailer hitch is more aerodynamic, and is something that is used with many other vehicles on the market – something that the consumer is already familiar with and uses. Most people already put their bikes on the back of their vehicle, as opposed to standing up on the roof like they used to.

  8. Martin Winlow says:

    “…major manufacturing improvements that can be done that allow us to build the car in a way that a car has never been built before…” Plastic bodies? Except it has been done before – but not in the US and not by Tesla…

    1. Alan says:

      Perhaps they are going to 3D print the entire car from scratch !

      1. Pushmi-Pullyu says:

        Seriously, we might see that someday, altho I expect certain specialty items like tires and microprocessors will still be bought from outside vendors and installed.

        However, 3D printing needs to become much, much faster than it is today before it makes sense for mass production. 3D printing is great for rapid prototyping and for very small production runs, but at the current state of the art it’s much too slow to mass produce thousands or more units of something.

    2. jelloslug says:

      Are you saying that no US company has done plastic bodies before?

      1. Roy_H says:

        Like Pontiac Fiero and Chevrolet Lumina?

  9. EVA-01 says:

    Elon, you didn’t make an SUV from a sedan… You made a CUV (Model X) from a sedan (Model S). The Federal government really needs to add the crossover category to their official list already. If you check how the EPA categorizes vehicles, it’s either passenger cars or trucks. Automakers are the only ones that label their utility vehicles as either a crossover or an SUV. Most of the time they get lazy and just label all of their utility vehicles as SUVs.

    Now for that comment of Tesla making the Model Y on a dedicated platform. Is Elon alluding to actually building a compact SUV? Actual body-on-frame SUV, not a unibody CUV?

    1. F150 Brian says:

      Actually that is more complicated than ever. The Model X is technically very close to a body on frame design since it has a separate structure that runs the full length of the vehicle to which the suspension is attached. Only the front strut tower built in to the body says otherwise. The rear suspension is attached to the frame, not the body.

      1. EVA-01 says:

        If by frame you mean the battery pack, that doesn’t count. The Model X is a Crossover Utility Vehicle (CUV) unless facts prove me otherwise.

        Going by your username, I have a question for you. What do you categorize the Honda Ridgeline as? It’s not a body-on-frame pickup truck. It’s unibody construction and is built on the same platform as a CUV (Honda Pilot, Acura MDX). I believe the government classifies it correctly as a Sport Utility Truck (SUT). It’s not meant for any serious work to be done with it.

        1. Stephen Hodges says:

          Although we appreciate your concern to be pedantically correct about definitions regarding frame, subframe, unibody construction, do remember these “inferior” types go through a lot of testing, crash testing and often are rally cars and trucks too. Just please don’t get into the sub sectors of CUV’s and SUV’s, I have a hard enough time with the various PHEV’s, SHPHEVs etc.

  10. F150 Brian says:

    “I think actually we made a mistake in trying to derive the Model X from the Model S platform”, Musk

    That is the first step in *not* building an ugly little brother to the Model X.

    ++ Fingers crossed ++

  11. Someone out there says:

    How does he expect to halve the cost of developing model Y despite developing it from scratch? It might be possible to do if it’s based on the model 3 but on a completely new platform? No, not a chance.

    I actually think (and I’ve said it before) that Musk isn’t going to stay with Tesla for much longer. He has done a lot of good for the company in the past but it’s starting to get a bit stale now. A lot of promises of wonders that then turns out to be less than advertised and much later. I think Elon Musk will either resign or be forced out around 2020 and it will probably be good for both parties.

    1. BenG says:

      Well, I expect they’ll be reusing a lot of the technical goodies that they developed for the Model 3 – they just won’t be basing the body on the Model 3.

    2. Doggydogworld says:

      The article said capex, not development expense. He’s probably thinking the car will be so much simpler he’ll have fewer robots working 4x as fast….

    3. TomArt says:

      Since when has Tesla delivered “less than advertised”??? Every vehicle has surpassed the promises!

      Whether someone likes or dislikes specific design considerations (FDs and non-foldable 2nd row seats) does not count as delivering “less than advertised”. That’s just individual preferences. In his mind, these were the best combination of features for a family.

      1. unlucky says:

        When Tesla went back to Roadster customers who already paid for their cars to be built and demanded more money under threat of moving them to the back of the line. Musk later apologized for this.

        When Tesla promised the Model S would start at $57.4K before rebate and it really started at $66K because they delayed production on the cheaper models and then cancelled them.

        When Musk claimed that AP1 would eventually be self-driving. Now he says it won’t but AP2 will be (if you spend extra on more cameras).

        When Musk said that you would be able to have your car drop you off at your door and go park itself. Instead we have summon that moves the car about 50 feet in a straight line.

        When Musk said merely weeks before the Model X came out that it would only cost a few thousand more than a Model S but it turns out that was only the case if you get the 5 seat configuration which was not what was shown on stage, hadn’t been mentioned at all and turns out wasn’t even done yet because it didn’t ship for 6 months after the X came out.

        When he said the price of their solar roof would be cost competitive with other roofs before you even take into account the electricity return.

        And that’s just getting warm. He’s overpromised constantly.

        1. TomArt says:

          No, he said that AP will eventually be fully autonomous. Nobody in their right might expected 1.0 or 2.0 to deliver that. It’ll be 4.0 or 5.0 before Tesla’s AP meets Musk’s goals.

          Same with the other technological goals. He was expressing eventual goals, not current deliverables.

          The sleight of hand cancellation of the S40 was underhanded, I grant you that.

  12. Peter says:

    Marketing is a part of the game. Sales is all about marketing things and ideas. This is how progress is made. You must build up expectations and spread the word. Test the market and be flexible.
    Tesla has played it’s cards very good so far in there marketplace.

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