Maserati To Introduce Its First Plug-In Hybrid By 2020

2 years ago by Mark Kane 17

Maserati

Maserati

Maserati GranTurismo

Maserati GranTurismo

Maserati CEO Harald Wester said in 2013 that electic cars were “nonsense, but there are more and more signs that the Italian company will introduce plug-in hybrids.

The reason for that is the average emissions targets for 2020.

Maserati needs to hybridize its cars with unwanted electricity, and probably we are now only a few years from seeing the first plug-in hybrid Maserati.

“However, Maserati is now set to introduce plug-in hybrid variants of the Quattroporte, GranTurismo, GranCabrio and Ghibli, in order to meet average emissions targets by 2020.

It’s already known that the upcoming Levante SUV will be offered with plug-in hybrid powertrain options.”

It seems that in five years there will be almost no Maserati’s without at least a plug-in option.

Source: Autocar

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17 responses to "Maserati To Introduce Its First Plug-In Hybrid By 2020"

  1. Speculawyer says:

    My plug-in goes 185,
    I lost my license, now I don’t drive.

    1. Nichen says:

      Simon and Garfunkel?

        1. Nichen says:

          Hehe ok! I knew I had heard those lyrics somewhere…it was in Who killed the electric car.

  2. Get Real says:

    Maybe they will figure out that having the instant torque of a plug-in is good for performance like their competitors already have with the I8, soon to be 911, or even Tesla for that matter.

  3. R.S says:

    Since its Fiat and since they don’t own Ferrari anymore, in which case every Maserati would come with KERS in 2020, they will reuse the Chrysler Pacificsomethingtownandcountry’s plug-in system.

  4. Acevolt says:

    I am sure they are jealous of Tesla’s numbers. Maserati had a record year in 2014 of a total 36,500 cars for the Quattroporte and Qhibli. For 2015 it was in the low 30K’s.

    1. Speculawyer says:

      Yeah, I think Tesla can still keep stealing lots of marketshare from these exotics. Build a new Roadster with out-of-this world acceleration and a cool looking design and it will take away more marketshare from these noisy stinky oil-burners.

      A high-end performance EV can be sold with a $7500 tax-credit and can garner a CARB ZEV credit that can be sold to other car companies that need it.

      Ferrari was smart to go IPO and sell-out. Their appeal is probably going to go down a bit in the coming years.

  5. Nichen says:

    It’s too late for plug-in hybrid technology in 2020, unless the electrical range is above 60 miles. There will be so many good alternatives by then.

    1. ModernMarvelFan says:

      +1

    2. mr. M says:

      There are many good alternatives to each ICE car today. Still people buy not all the same. Maybe different PHEV with different sizes and different AER aren’t that bad. Even in 2020. 😉

  6. Just_Chris says:

    More evidence that the law works, you shouldn’t be able to drive a car in the EU if it unnecessarily pollutes and affects peoples health.

    Maserati’s are unnecessarily polluting – they should have had their emissions limited years ago. Race cars don’t have to meet emissions standards because they are driven at race tracks not parked idling outside inner city schools. IMO if you want to drive on a race track, or off road in the middle of no where then fine drive what you want but if you want to drive in a city then hybrid is a minimum in 2016 and PHEV is the minimum for 2020.

  7. Daniel Switzerland says:

    Fiat ceo marcchionne will ground fiat by 2020 unless he starts to take phev and bev for serious. I wonder how long wallstreet will stick to such un uninspired ceo.

    1. Speculawyer says:

      Oh, he has started. They do have the Chrysler Pacifica minivan PHEV on the way. That could be very big.

      Yeah, the Fiat 500e is a compliance joke though. It is still a nice little EV though. But the fact that it lacks a DC fast-charge port really hurts. I imagine that one will be able to pick those up VERY cheap on the used market in a few years though after Model 3 & Bolt come out.

  8. MikeG says:

    Maybe in the future an ICE vehicle will be a novelty. Think of the Rush song, “Red Barchetta”.

    Although the Rush song is referring to an old car, not a new one.

    Yep, the future is clearly going to be electric. Maybe Maserati will be there with us, otherwise they’ll be in the history books.

  9. So, will they update the spelling of their name to ‘MasErati’? Or ‘MaseratiE’? Or start a website like ‘teslarati.com’? Just wondering! Might they admit ‘We thought electric was foolish, but after some deep research, we have found a way to give the best of Maserati performance with a blend of polution free driving, without a performance hit!’?

  10. Phr3d says:

    Yep, it is DUH-mazing the performance that a small six, or even a four cylinder engine can achieve (and reliably) when you don’t hafta go fast from 0 – ~15mph. We’ve run the gamut of turbo, stupidly short first gears, et al, but a relatively lightweight battery pack of ~16kWh and an electric motor have all the ‘grunt’ we need, allowing our precious NOT-12cylider engines to outperform the supercars of yesteryear.
    Mazo, Ferrari, et al can go back to their delightful and accidentally semi-efficient 6cyl engines and outperform the 12-ers.
    In less than a decade.

    It would be fun to have a fly-on-the-wall vid of the boardrooms of the So Very Many car companies that went on record saying ‘electric is Stupid’ and watching their progression through 2015.