Infographic: The EV Project Releases Data on 8,000-Plus Electric Vehicle Owners

4 years ago by Inside EVs Staff 6

The EV Project, an organization funded by the DoE, has released data from 8,000-plus plug-in vehicle owners.  The data dates back to 2009 and shows that most EV owners are 45 to 54 years of age with a household income of more than $200,000.

There’s loads of additional data gleaned from these 8,000-plus drivers, which is all rolled into the hand infographic seen below:

This Infographic Comes Courtesy of the Wall Street Journal

This Infographic Comes Courtesy of the Wall Street Journal

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6 responses to "Infographic: The EV Project Releases Data on 8,000-Plus Electric Vehicle Owners"

  1. Bloggin says:

    Interesting graphic. But including plug-in hybrids like the Volt with pure EVs like the Leaf offers distorted data.

    Because the plug-in hybrid can more easily be an only vehicle in a household, and can be a single household, where income can be 1/2 of a dual income household.

    Where for a pure EV, the majority of owners will be couples(married or not) will be younger and older, have higher more established dual or single, since pure EVs are over 85% purchased as an additional car for the home fleet.

    And since the 380+ mile plug-in hybrid consumer is not the same as the 76+ mile pure EV consumer, there really should be two reports. One for the plug-in hybrid and another for the pure EV.

  2. pjwood says:

    Lumping Volt and Leaf isn’t the bone I’d pick. While the charging time graph was fascinating, the WSJ’s focus on income, back to 2009, is the big skew here. Most of us have been over the impact a couple Jay Leno’s has on such data. Using medians is not beyond WSJ’s statistical skills. Sampling registrations, from January to May (?) also probably raised the California footprint.

    Message: Rich liberal Californians are soon to force an EV on you.

    My Wall Street Journal susbsciption ran out two months ago, and lots are complaining about $264-500+ “digital only” renewal rates. When information you can’t get anywhere else gets combined with their journalistic BS, it gets easier to resist.

    1. Assaf says:

      Good eye for the fine points! It is indeed easy to catch blatant distortions, but these subtle ways in which reporters can skew impressions are harder to catch.

      Let me add: the geographic distribution is from Jan-May 2013, while the income distribution is from 2011.

      I’m willing to bet Rupert Murdoch’s ass that in 2013 with the deep discounts and the wider nationwide distribution, EV buyer profile, esp. of the Leaf, was way less wealthy than in 2011.

      OTOH, even the WSJ cannot fudge too much with the fact that peak charging time does *not* coincide with peak demand. At the worst case, it starts taking off just as the general peak (2-7 PM) tapers off. At the best case, with a combination of disciplined drivers and local incentives, it can be moved to the wee hours.

      Which means EVs’ true footprint in fossil and esp. coal-dominated grids, is far smaller than the “sticker value” tagged onto it by most comparative analyses. As I argued recently…

      1. Assaf says:

        In fact, you can see the income downward trend even in the WSJ’s own graphic!

        The detailed bar chart on the left from 2011, has >60% of buyers with >$100k income. The 3-bar chart to its right, with data from 2012, has only 33% in that income bracket.

        1. pjwood says:

          Another good catch on the 2011 income data, but I think the taper in the 3-bar might have been for all car buyers. I remember your piece on electricity. When you know a little bit about the industry, isn’t it is amazing how upstream you have to swim to dispell myths like insufficient grid-capacity? I haven’t seen peak load registered at other than the 2PM-6PM time frame. That’s when neither destination, nor home, charging is generally taking place. Even a Tesla, parked at 8, or 9AM, has completed almost 200 miles of L2 uploading by that time.

          1. Assaf says:

            You are right again… it’s all buyers, not EV buyers. My bad.

            Still, if they have 2012 data on all buyers they surely have 2011’s as well, right? Whatever happens to “apples to apples”?