EV Sales Decrease In Germany For April As Consumers Look Ahead To New Incentives

1 year ago by Mark Kane 3

Plug-in electric car registrations in Germany – April 2016

Plug-in electric car registrations in Germany – April 2016

Renault ZOE

Renault ZOE

As one might expect, sales of plug-in electric cars in Germany decreased last month (7% year-over-year) as consumers were waiting on new strong incentives that were introduced in the second half of May.

In total, 1,568 registrations were made, including 964 plug-in hybrids (down 4%) and 604 all-electric cars (down 12%) we logged.

As a result, the market share for plug-ins fell to 0.5%, the lowest in over a year.

The best selling model in this hostile environment was the Renault ZOE at 221 registrations The BMW i3 netted 159 new sales (41 BEVs and 118 REx), which was just a whisker behind 160 Volkswagen Passats GTEs sold, but ahead of 117 Volkswagen Golf GTEs.

Tesla Model S registrations totaled 86.

We might see some slight uptick for May with the rush to get in on the incentives coming online at the very end of the month, picking up the slack for the first 3 weeks of the month, but than more than likely June will be the month that puts all others in the past to shame.

Plug-in electric car registrations in Germany – April 2016

Plug-in electric car registrations in Germany – April 2016

Plug-in electric car registrations in Germany – April 2016

Plug-in electric car registrations in Germany – April 2016

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3 responses to "EV Sales Decrease In Germany For April As Consumers Look Ahead To New Incentives"

  1. Speculawyer says:

    I’d be seriously bummed to miss out on multi-thousand euro incentive by a few weeks!

  2. Schopenhauer says:

    The official announcement “4000 € for BEV and 3000 € for PHEV” is just for people don’t using their braine.
    In reality you will get “just” half of that incentive because the other half is given by the dealer from the sticker price…
    Even in germany nobody buys his BEV for the sticker price right now.
    So it’s just max. 2000 € incentive – I’m not sure if that will be enough…

    1. Cerio says:

      Renault had a reduction by 5000€ off the sticker price of its ZOE model for about a year. Now that the incentives (4k€ for this fully electric car) are in place, that 5k€ price reduction is replaced by a 1k€ bonus – so the result is just the same – no further price reduction with the incentives coming.

      Mitsubishi had even increased the price for its outdated iMIEV when rumors about governmental incentives for BEVs came up in the beginning of 2016.

      So why would there be a run for these cars now? Maybe because a lot of people haven’t been following the market and are being tricked into buying a BEV by marketing of car makers and german politicians.

      We will see. In April however, sales went down – thanks to the incentives 😉