Deals To Be Found Here & There For Chevrolet Bolt, Up To $5,200 Off

1 month ago by Steven Loveday 105

Chevrolet Bolt EV

Inside the Chevrolet Bolt

Inside the Chevrolet Bolt

Thus far, there are seven states selling the all-new 2017 Chevrolet Bolt. While some dealerships are still marking the car up, due to demand, others are discounting the vehicle by thousands of dollars.

According to Autonews, a Southern California dealer advertised a $4,160 discount on a Chevrolet Bolt, when compared to a competing dealer down the road. Marty Greenwood of Greenwood Chevrolet in Hollister, CA is offering $2,000 t0 $3,000 off the Bolt. He shared:

“We’ve been really aggressive in getting it out there and getting people’s attention. We’re here to sell cars, and we’re in a smaller town, so we need to be a little bit more aggressive. We just watch the market and what’s going on out there. What is the magic number to move the vehicle?”

While the vehicle is not yet available nationwide, dealers still need to be competitive in order to beat others to sales. Several California dealers have started to mark down the Chevrolet Bolt. The car started sales in the Golden State first, so markdowns are expected to become more aggressive in other areas soon.

The first dealership to sell the Bolt, Fremont Chevrolet, knocked off $2,000 in February, and is now discounting $3,000 for the month of March. Dublin Chevrolet is also matching the $3,000 break. They are each offering a $260 per month lease special, which requires $3,995 at signing. Harbor Chevrolet has 21 Bolts available, and every single one has at least a $1,285 discount, but one car is priced down by $4,160. Likewise, a nearby competing dealership has 32 Bolts and is offering over $5,200 off. GM’sย financing rate on a new Bolt is at 3.9 percent. GM spokesman Jim Cain explained:

“If somebody’s marking them down, it’s coming out of their margin. Dealers are independent businesses, and capitalism at work tends to drive local market pricing.”

Meanwhile, some rural dealerships are asking as much as $5,000 above sticker for the new all-electric car. Cain doesn’t agree with the markups, but he can’t demand dealers to stop doing it.

Source: Autonews

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105 responses to "Deals To Be Found Here & There For Chevrolet Bolt, Up To $5,200 Off"

  1. DJ says:

    One of the benefits of the “stealerships” is that consumers can often get cars for well less than MSRP.

    Nice to be able to get the car for even less I have to admit.

    Now bring on the hate ๐Ÿ™‚

    1. bro1999 says:

      Can’t do that with Tesla. :p
      MSRP for all! Or I guess it’s just MP (Manufacturer Price).

      1. Nix says:

        So you two are against GM dealerships with “no-haggle” fixed pricing too?

        1. bro1999 says:

          Every dealership I’ve purchased/leased a GM vehicle from (7 transactions in my life) have never been “fixed priced” dealerships, but the “negotiate your best price” types.

          And negotiate I did.

          1. georgeS says:

            Hey bro,

            This says to me that the dealers do make money on a Bolt or Volt when selling @ MSRP.

            I wouldn’t think they are taking a loss so what are they making when they sell a BoltEV—4000$ ????

            1. Jack says:

              You will never know the real prices and margin. But, do your homework and research; know what you want to buy and what others are paying before you visit the dealer. That’s all you have on your side.

              1. georgeS says:

                Jack,
                yes. but we can assume 3.2% min and work your way up…see Nix link.

            2. bro1999 says:

              For all we know, 1 dealer was a few sales away from clinching some huge monthly/quarterly bonus, so they were willing to go 4-5k off MSRP on a few Bolts. There are all these hidden dealer incentives that us consumers almost never find out about.

              If dealers are willing to discount up to $5k off a Bolt, there has to be a reason (besides they are trying to get rid of it ASAP).

        2. taser54 says:

          Why would you conclude that? Fixed pricing at GM dealerships is normally below MSRP.

          Consumers are reaping the benefits.

          1. bro1999 says:

            I think the “worst” deal I ever made was $750 off MSRP on a 2010 GMC Terrain.

            Other 7 vehicle acquisitions with total discounts:
            2012 Chevy Volt – $6,300 off MSRP (purchase)
            2013 C-Max Energi – $13,100 off (lease)
            2016 Chevy Cruze LTD – $7,100 off (lease)
            2016 Spark EV – $13,800 off (lease)
            2016 Cruze LTD #2 – $6,600 (lease)
            2017 Chevy Volt – $12,300
            2017 Chevy Bolt – $1k off

            Total discounts include all manufacturer rebates/lease incentives. Man, I didn’t do so hot on my Bolt purchase! Owell. :p

            1. bro1999 says:

              Whoops, forgot Spark EV lease #2, which I received $14,100 in total discounts.

            2. Viktor says:

              How do you know that if Tesla sold Model 3 through dealership the MSRP would be $35k?

              Maybe it had been 40k instead and then the dealership found out that the demand was huge they would add another $5k to the price. Maybe you could negotiate it down to $39k and you would talked about how good dealership is but the what you didn’t know was that Tesla would have sold it for $35k if they would sell it by there own.

            3. TwoVolts says:

              $12300 below MSRP on a 2017 Volt??? I find that hard to believe.

              1. bro1999 says:

                I included the lease incentives in the total discount.

                – $3,800 dealer discount
                – $1k chevy.com private offer
                – $500 farm bureau rebate
                – $$6,860 lease incentives
                – 1st month’s payment waived ($261)

                So $12,421 in total incentives. If it had been a straight purchase, I would have received $6,300 in total discounts…..then the $7,500 federal tax credit on top later.

            4. speculawyer says:

              Why do you buy so many cars? Are you crashing them? Do you have a really short attention span? Are you running a car rental fleet?

              1. bro1999 says:

                It started a bridging the gap to the Bolt after my C-Max Energi lease expired. Then it sorta turned into a game of swap-a-car. :p

                I’m currently down to 2 cars now (’12 Volt/Bolt EV). I flipped/sold/transferred all those other cars I leased in the past ~15 months. Quite a crazy time!

                1. SparkEV says:

                  You explained it well in your blog post. For those interested in twisted, crazy, and ridiculous journey,

                  https://bro05.blogspot.com/2016/12/my-twisted-crazy-and-ridiculous-journey.html

            5. TedFredrick says:

              Dude that discount rate is bush league.

              New 2014 Ford Focus Electric – $26000 below sticker. Yes you read that right! Final price for new car $9800

              New 2015 Volt – $17500 below sticker

          2. Nix says:

            taser54 —

            “Fixed pricing at GM dealerships is normally below MSRP. Consumers are reaping the benefits.”

            I suppose the argument would be that the same is happening when you buy a Tesla, minus advertising a fake MSRP that makes you feel like you “benefiting” by paying less than the fake MSRP.

            MSRP is a marketing device. It implies a product’s value is higher than it actually is. It creates a perception of value. It exists so that when you pay the actual market value, you feel that you have gotten something of a higher value for a lower price. More often than not, you haven’t. You’ve simply avoided being a sucker. By purchasing at a “discount” off of MSRP, most buyers are simply buying near the true market value of the product.

            There are multiple websites that will show the actual market value vs. the MSRP for cars. Except for the rare exception that proves the rule, buying a car below MSRP isn’t buying a car for below market value. It is just narrowly avoiding getting ripped off and paying an MSRP above market value.

            The argument for Tesla’s sales model is they simply dispense of the above market value marketing tactics (like inflated MSRP’s).

            Would you feel better about buying a Model 3 if they told you the MSRP was $5K higher than the current price, and then you got a $4K discount?

            1. georgeS says:

              Nix,

              So what’s the markup on a Bolt at MSRP??

              MSRP minus what the dealer payed

              1. Nix says:

                This guy over at gm-volt.com claims invoice is 4.2% below MSRP.

                But that is the publicly released “invoice” which has evolved over the years to be just as much a marketing device as MSRP to inflate customer’s perception of value, and isn’t the true invoice.

                http://www.clark.com/eye-opening-truth-about-dealer-invoice-price

                But even invoice doesn’t include holdbacks, or direct incentives to dealers, or indirect sales target incentives, etc

                Some sites like TrueCar and Edmunds have claimed to have pricing info. But to be honest, I haven’t kept up with them in recent years, and I’ve now heard they are no longer valid. I don’t know.

                1. georgeS says:

                  OK thx.

            2. ClarksonCote says:

              What is your definition of an excessive markup?

              You’d have to compare the margins that Tesla makes on their cars, compared with the margins that GM or Ford, for example, make on theirs.

              Spoiler alert… GM and Ford are not making huge amounts beyond Tesla.

              Often times a Tesla-like “MSRP only” approach will make them more money. You benefit by not feeling like you may have received a bad deal, and they’ll spin it as saying that there is no additional mark-up.

              But don’t be fooled, they are in it to make money, and their whole approach is to try and maximize the margins on their product, just like anyone else.

              1. Nix says:

                The lobbying group the GM funds says that traditional dealerships can’t compete because of the advantage of Tesla’s pricing model. They didn’t put a dollar value on it, but when their own lobbyists say their model puts them at a competitive disadvantage, I tend to believe them.

                โ€œBut the bill had detractors, including an organization that represents legacy carmakers, which argued the legislation creates unfair competition. SF57 puts other automakers at a disadvantage because they must continue following franchise code, with its strict dictates on how manufacturers and dealerships do business, said Dan Gage of the Washington-based Alliance of Automobile Manufacturers.โ€

                http://trib.com/news/state-and-regional/govt-and-politics/legislature-passes-a-bill-that-would-allow-tesla-to-open/article_c35d1d64-3392-5bad-837a-adefbd3f7927.html

              2. Pushmi-Pullyu says:

                ClarksonCote said:

                “Spoiler alertโ€ฆ GM and Ford are not making huge amounts beyond Tesla.”

                Even beyond that, Tesla makes a better gross profit margin than most auto makers, so they probably make more per car than GM and Ford do. But then, that’s pretty much always true of “premium” or “luxury” models; the auto maker makes a higher profit margin per car, but has a lower volume of sales.

                But the question here isn’t GM’s profit margin vs. Tesla’s; it’s the amount of money the dealership makes in the transaction. Just apply common sense here: The Chevrolet dealership has to pay overhead and monthly salaries, and make a profit to support its operations, over and above the profit that GM makes in selling the car to the dealership. Now, which is more likely to give the buyer a better deal: Telsa, which sells cars at wholesale plus a fixed markup, or Chevrolet, which requires that you pay a middleman retailer for the car instead of buying it directly from the manufacturer?

                If you want to see how much excess profit the dealership is making — that is, the amount above what would be a fair market value — one needs look no farther than the article above. If some dealerships are marking the car down by as much as $3000, then clearly the MSRP is at least $3000 higher than the fair market value. (I’m going to ignore the outlier of $4160 mentioned in the article; those sorts of prices are generally just a come-on, an attempt to get potential customers into the dealership where salesmen will use bait-and-switch tactics to “steer” them into buying another car. Probably no customer is actually going to get that advertised $4160 discount today, tomorrow, or even next month.)

                Nix has gone into this in more detail in his posts in this comment section. There isn’t any question that in general for all cars, the MSRP is an inflated price, above fair market value. That’s not an opinion, it’s fact.

                Quoting from the Kelly Blue Book website:

                “For most vehicles, the Fair Market Range and Fair Purchase Price are usually below MSRP, sometimes a lot lower, so you could get a nice deal.”

                https://www.kbb.com/priceadvisor

                1. ClarksonCote says:

                  I get that, all things equal, eliminating the middle man can save costs. But it is not clear that there is savings overall to the consumer given Tesla is a smaller company and has much less efficiencies of scale.

                  If GM were allowed to sell direct to the consumer like Tesla, then I agree that the prices of their cars could be lower. But do you get more ‘value’ from a Tesla due to direct sales when compared with GM, when everything else in their supply chains and manufacturing are NOT equal? Maybe, but I don’t think the answer is nearly as obvious.

                  1. bro1999 says:

                    Yes, I really doubt that if Teslas were sold at a traditional dealership, they would be priced much higher than what Tesla sells them for directly.

                    Tesla literally needs to make money (at least gross profit) on every sale since they are a much smaller company than say GM or Ford and can’t afford to take losses. So the supposed money people are being “saved” by buying directly from Tesla probably doesn’t even exist. The $35k base Model 3 sold directly by Tesla would probably also be $35k sold at a dealership.

                    Tesla needs to keep that money traditionally earmarked for the middle man (dealership) for themselves.

                2. theflew says:

                  Tesla’s sales centers and service centers are not free to maintain. Most of the sales Center are in pretty high rent locations. Also to pump out a projected 500k cars they are going to sit somewhere.

        3. DJ says:

          Yes, I would be against a below MSRP no-haggle price.

          In case you missed it that was dripping with sarcasm…

      2. jim stack says:

        Tesla does have their referral program that gets $1K off the list for the buyer and per who referred you.

  2. vadik says:

    I mean, if you love discounts I can arrange for you a 75% discount of 90 dollars for a bottle of beer.

    1. ijonjack says:

      Have another Beer! L M A 0

    2. Nix says:

      Thanks vadik for allowing me to “benefit” from your yuuuugggggeee discount!!

      *laugh*

      /sarc

    3. DangerHV says:

      Your hypothetical example is mild compared to the real example of cell phone cases. A piece or two of molded plastic, ~15 cents to manufacture and package, having a “value” of $49.00!?! This honestly makes me sick.

  3. James says:

    Move them Bolts!

    Hey, competition rules, and the more Bolt EVs on the streets, the better!

    One thing some dealerships understand is that customers can be return customers. Dealers that live that philosophy rather than blather it out but don’t really live it – they thrive, while the others shrivel.

    Look, a Bolt is most often going to be a second or third car. Most EV owners also own at least one gasser. Look at all those Tesla videos on YouTube and you’ll see a big gas-pig SUV sitting next to their Model S. It’s just the way it is.

    Truly, we’re heading towards a world where people own 2 or 3 EVs and no gassers, but we’re a long way from that today.

    These same Bolt EV customers blog, facebook and recommend friends and family to that dealership if they were treated well.

    1. AlphaEdge says:

      Hey, who would have thought. You can’t sale a sub-compact car at luxury vehicle prices.

      Of course the Bolt will have to be aggressive on price, and way more so, when the Model 3 reaches wide availability.

    2. Bacardi says:

      Agree with everything except the treated well, which is extremely subjective anyways…So someone buys a vehicle today, they’ll be looking for something new in 5-ish years…Will that salesperson who treated you well still be there? We know the landscape will change and more things will happen online…While you still have to have to go through a dealership, just like Tesla, more and more dealers are doing things very Tesla like to close the deal…The Volt I bought, I never stepped into the dealership, they allowed me to negotiate over the phone/email, they sent a courier to meet me at starbucks to sign the paperwork (took 5mins) and they delivered the car to my home…I never stepped foot into the dealership…

  4. ijonjack says:

    Well that makes sense .. The Bolt is 2/3rds the size of a Model3 & $2500 more money than the M3 Lots of markup to play with, So they can Knock off the 1/3rd plus the $2500 Premium & & still Break Even . Lots of Wiggle Room in that High Price.If I don’t get some kind of a Discount on a new Car , I walk away , On principle. There are Bloggers that can get you Discounts on a Teslas as well.

    1. Assaf says:

      hahahaha,

      Funny how you already know the actual price of the Tesla Model 3 ๐Ÿ™‚

      Not to mention, comparing a product you can actually already buy in states that combine for the vast majority of US plug-in sales to date, vs. a product that is not yet available, and has yet to have a fixed drop-dead delivery date.

      Disclaimer: I’m not anti-Tesla by any means (nor pro-GM). Just anti-ludicrous-spin.

      1. taser54 says:

        He also neglects to include Tesla’s delivery charge.

        1. philip d says:

          Of course when comparing base prices the $37,495 Bolt MSRP doesn’t include their $875 destination/freight charges either. But Tesla’s is more at $1200.

          1. Nix says:

            Actually, we don’t know what the delivery fee will be with the Model 3. What we do know is that Tesla recently announced that they were revamping their delivery process, to make it much shorter and less labor intensive. They are going to send videos ahead of time for stuff that humans were doing, etc. (source is story here on insideev’s)

            If they cut their costs, they might pass some or all of that cost savings on to customers.

      2. (โŒโ– _โ– ) Trollnonymous says:

        “Funny how you already know the actual price of the Tesla Model 3 ”

        I thought everyone knew the base price?
        https://www.tesla.com/model3

        1. Pushmi-Pullyu says:

          Everyone (well, everyone who visits InsideEVs regularly) knows what Tesla is claiming the base price for the Model 3 will be… altho that price doesn’t include the delivery charge.

          You have to look pretty far down on the website’s “Legal” page to see the relevant disclaimer:

          ~~~~~~~~~~~~~~~~~~~~~~
          THE INFORMATION ON THESE INTERNET SITES IS PROVIDED BY TESLA, INC. “AS IS” AND TO THE EXTENT PERMITTED BY LAW, IS PROVIDED WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR ANY PARTICULAR PURPOSE, OR NON INFRINGEMENT. WHILE THE INFORMATION PROVIDED IS BELIEVED TO BE ACCURATE, IT MAY INCLUDE ERRORS OR INACCURACIES.
          ~~~~~~~~~~~~~~~~~~~~~~

          Now, this isn’t to suggest that the actual base price for the M3 will vary much from the claimed $35,000. Tesla has repeated that so often that it would lose a lot of credibility, and customers, if it raised the price significantly. But nowhere has Tesla actually guaranteed that anybody will ever buy a M3 at retail for $35,000.

          https://www.tesla.com/about/legal

          1. Spider-Dan says:

            To be perfectly fair, Tesla also said that the Model S would be “under $60,000.” And yet that particular configuration was discontinued before the pre-orders were even delivered.

  5. hpver says:

    Good. I hope the trend continues. We are in the market for a Bolt in the next 6-8 months. Maybe they’ll be marking it down by more at that point.

    I have to say, though, Chevy’s position isn’t terribly encouraging. They aren’t marking it down any, apparently, and a 3.9% financing rate is almost twice what I can get a new car loan for at my local credit union.

    1. Nix says:

      ^^ This is an example of the normal expectation from typical customers visiting GM dealerships. Typical Bolt buyers expect discounts. This is normal, as is GM and/or dealerships giving discounts or negotiating down prices.

      This article is basically informing us that it is business as usual at GM dealerships, including for the Bolt.

      GM will throw their own discounts on the Bolt if/when they feel they are needed. Typically around summer.

  6. Boris says:

    Bolt was never meant to be successful, its only customers are EV fans. Who in America is driving tiny-looking cars? Not the middle class and above.

    1. Nix says:

      It is no secret that it is easier to give smaller cars more EV range, and that range is the key selling point of the Bolt. The size is appropriate for the goal of the vehicle maximizing range.

      Would it be nice for GM to also build a larger EV and/or a larger PHEV? Sure. But it wouldn’t do as well with their primary goal of offering longer range. Hopefully they spread their technology across more cars, but they did the right thing for their design goals.

    2. Someone out there says:

      Compact cars are about 16% of the US market so the answer to your question is: quite a few people.

    3. Anonymous says:

      Tesla makes very nice cars. But I live in the middle of a large city with narrow streets, so a Model S is out because it’s too big to park. And sometimes I need to haul stuff, so a small sedan like the M3 doesn’t appeal to me.

      Your claim is that middle class or above households won’t buy Bolts. Well, I made just north of 400k last year, which presumably puts me in that group, and I’m buying a Bolt. Granted, I’d rather drive a BMW than a Chevy, but the i3 is badly in need of an update and there’s only so much range I’m willing to give up for something superficial like a high end brand on the nameplate.

      1. Nick says:

        400k a year == above middle class.

        I’d say that makes it even more impressive that you’re driving a compact car! Good on you!

  7. Another (Euro) industrial point of view says:

    With a BMW or Volvo interior this car would be just about right but with this GM interior it will probably need a little price reduction to sell. Maybe PSA will address this issue at some point with Opel Ampera E.

    1. Another (Euro) industrial point of view says:

      I see a little of a missed opportunity with the GM Bolt, a little more attention to design and Maybe use a specific brand for EV as I understand that in the US some people will not be seen driving a GM exactly as some people in Europe will not be seen driving an Opel.
      A striking example is the Zoe, it has more or less the same body shape as the Bolt but Zoe is cute and fashionable while the Bolt is on the boring side. It seems this car is loaded with qualities but it misses the final touch/ the little details that would make people want to be seen driving it.

      1. Nix says:

        I see it the other way around for the US market. I see the Bolt’s lack of extravagant EV flamboyancy as an asset to selling the car to buyers who just want to have a good car, and don’t want to stick out everywhere they go.

        There is nothing wrong with blending in. Just like there is nothing wrong with BMW i8 or i3 buyers wanting to drive something very outwardly distinct. We need EV’s of all types to be available from different companies to suit all tastes. The more options the better.

      2. Doggydogworld says:

        Bolt is designed for robocab. Easy ingress/egress, easy loading/unloading, upright seating and a full day’s worth of urban driving range (16 hours @ 15 mph average). No need for sexy styling or a national charging network.

        Of course they’ll happily sell a few to EV enthusiasts in the meantime.

        1. Tom says:

          I was just in Manhattan. Most of the taxis are either a Prius V or a Camry hybrid. I can see the Bolt taking on this role but it seems to have a deficit of space in the hatch. The Prius V is extremely spacious (bulbous butt?) in the back. The taxi guys love their Toyotas though.

  8. Vexar says:

    Wow. I guess the pent-up preorders are all done. That was fast. Sad.

    1. DangerHV says:

      LOL, I think they had around 400 that finally turned into sales. Another company, who’s name escapes me (s/) has ~400,000. But what’s a few 0’s.

  9. Assaf says:

    I must say this is a bit worrisome.

    Do would-be customers doubt GM’s commitment to the Bolt?

    Did GM once again mis-targeted a market segment, like it did with the Gen 1 Volt – this time by making the Bolt too compact and dumpy-interior-looking? (by others’ reports, I haven’t seen it myself yet, and couldn’t care less about stuff like that, as long as the interior doesn’t fall off or poke you in the back)

    Perhaps would have been wiser to make it a bit bigger, lost ~20 miles range, and target America’s largest passenger car segment, the midsize.

    Time will tell… well, they’re saying it’s a “platform car”, so they better expand this platform pretty soon.

    1. Assaf says:

      *lose ~20 miles range. Would have still been comfortably above 200 miles, but a legit midsize.

      1. TwoVolts says:

        I think GM engineers would take that trade now – more size for 20 less miles of range. When they were designing it however, I think they wanted to make darn sure they delivered on the 200-mile range promise, so they kept the design pretty conservative (small) to make sure they didn’t end up in the 190’s on the EPA range.

        1. nix says:

          +1

          That’s how I see it too.

    2. Ziv says:

      I would have liked a slightly roomier car, but I think the big problem for the Bolt is that it looks kind of dorky. They could have done something similar to the Ford Focus RS (albeit slightly taller and possibly not quite as long) and people would have seen the look as a positive, not a negative.

      1. Assaf says:

        IMHO it looks just like 90% of new compacts.

        1. Anonymous says:

          Yeah, it’s a small, urban hatchback. They all basically look the same. The Bolt is almost exactly like a Prius C, except a few inches taller and longer.

    3. marcel says:

      Yeah, I was really hopeful for this car, but maybe they made a city car with a long range/suburban battery.
      It’s kind of at cross-purposes with itself.

      Maybe a larger vehicle with slightly less range might be a better seller, especially with better cargo space. What’s the point of 238 miles of range if you can’t fast charge it on a trip or carry some luggage?

      Either that, or reduce the battery to 40-45kwh and drop the price by several thousand $ more.

      I’m still inclined to look at the Ioniq, since it has much better cargo space and fast charger.

      As well, maybe GM should’ve invested in a charging network? I’d think A 150 mile range vehicle that can charge at 100kw with an available charging network would be ideal.

      1. Assaf says:

        The Bolt has the exact same quick-charge port as the Ioniq, for $750 extra.

        Of course, in many parts of the country there aren’t many CCS chargers, but hopefully that will change.

        Meanwhile, even though I’m somewhat worried, what we’re seeing might just be the result of misallocating too many early shipments to California. Perhaps after balancing quantities better, they’ll have less price wars there.

        OTOH as a consumer I wouldn’t mind the few thousands $$ off the MSRP. After all, that’s (almost) the only thing dealerships are good for. So a golden path between solid demand and a competition-induced discount will hopefully be found.

      2. Ziv says:

        Dropping the Bolt to a 45 kWh pack would only drop the price by $3000, $4500 at most. They are already discounting the Bolt by $3000 and it isn’t selling in very large numbers. Shorter range and slightly lower price isn’t the answer.
        Sexier looks, a higher quality interior and faster charging might have worked better.

  10. Nix says:

    This is good news! It is no secret that GM vehicle sales depend heavily on various discounts at both the dealership and factory levels. Edmunds reported a while back that the average discount was $3,845 per vehicle for GM across all lines of vehicles. These discounts are right in line with that.

    Before they even went on sale, some dealerships were already talking about their discounts on gm-volt.com’s buyer’s forum.

    This is GM doing business as usual for GM, and treating this like any mass market car. (which is a good thing).

    Typical GM buyers expect discounts, and some GM dealers are advertising their discounts instead of making you negotiate for them. Now buyers who always intended to buy, but were waiting for the discounts, will start buying them.

    If you want to buy a Bolt, and you don’t like the additional dealer markup, tell your salesperson that you won’t pay any additional dealer markup. If they won’t work with you, buy elsewhere. GM has no control over your negotiating skills vs. the dealership’s. If you don’t like it, goto a no-haggle dealership, or buy from a no-haggle car brand.

    1. Assaf says:

      Yeah, but seeing up to $5k+ markdowns within a couple of months of the launch of a much-awaited new model (which already benefits from $10k total incentives in CA) is a bit too quick.

      Hopefully it’s just an over-allocation, rather than a sign of yet another GM EV marketing fail.

      1. BenG says:

        It isn’t the greatest sign.

        We all knew the Bolt isn’t quite there for a mainstream hit: too small, too expensive, no real fast charge network. So it’s a niche vehicle.

        On the bright side, if the dealers have enough padding in the price to already be cutting 4-5k off of the price, then that bodes well for what GM can build and sell them for a few years from now after issues have been ironed out, incremental improvements made, and capital expenses have been somewhat paid for.

        I always figured that we’d be looking at a big price drop for the Bolt in the not to distant future as the Model 3 becomes widely available and the federal tax credit begins to fade out.

      2. Nix says:

        I don’t see it that way.

        If their intention was to sell the Bolt at a median price of $3K off of MSRP with a 45 day supply at dealerships, and they sell the Bolt at a prices that are around $3K off of MSRP and they keep a 45 day supply at dealerships, that is the definition of success.

        It only sounds bad if you think GM ever intended on selling at MSRP.

    2. James says:

      By markup, do you mean “second sticker”? Because any dealer that tries that is a joke, already. You just tell the salesperson that’s off the table right now, they don’t argue.

      We’re not talking a rare car like a Ford GT or something! They’ll bake more Bolt EVs and any Chevy dealer knows this.

      Bolt EVs will be sole in my state in April. Surely, dealers will attend to those first in line and then be set with Bolt EVs sitting on the lot as inventory. Once the inventory sits for a time, everything is negotiable.

      Since we know what the deepest discounts are to date ( $4000- ) I would go with that as my offer and back it up with a quick flash of those offers on your cell. If that’s not enough for your dealer to deal, then the door is a short walk away.

  11. bro1999 says:

    So there are reports of dealers in CO and FL that acquired new Bolts from a CA dealership as dealer trades. CO and FL aren’t scheduled to get Bolts officially for at least several more months.

    Anyone ever hear of dealerships trading/buying for an out of state dealer’s inventory before?

    1. zzzzzzzzzz says:

      Why not?
      A Chevy dealer in St. Petersburg, FL lists Bolt on autotrader and supposedly has 6 in stock:
      http://www.maherchevrolet.com/VehicleSearchResults?model=Bolt+EV&search=new
      But you better call them to verify if it is real or just bait.

      1. bro1999 says:

        Yep, Simpson Chevy has been selling their Bolt inventory to other dealerships out of state. Local demand must be heavy enough for these out of state dealerships to go ahead and “import” Bolts from CA.

  12. VS says:

    Put the Opel logo on and ship them to Norway.
    They will sell for top dollar.

    1. ModernMarvelFan says:

      They will need EU version of the CCS port and a 235V Portable EVSE as well!

  13. (โŒโ– _โ– ) Trollnonymous says:

    Sounds more like stealerships are trying to lure in out of state buyers who don’t want to wait.

    Or the pent up demand has severely tapered off.

    Maybe both……

  14. unlucky says:

    Around my area it seems that the big discounts are only on oddball (undesirable) configurations.

    But there are moderate discounts available (for the asking) on other configurations. This is pretty normal due to the competitive dealer system.

  15. pjwood1 says:

    In a year, or three, it’s hard to see people wanting a car, like a VW or BMW product, as they come to understand just what positive impact KWh storage can have on power and range. Fortunately, the Bolt’s interior is also much better, and more natural, than say the BMW i3. I think the rear windows even roll down.

  16. ffbj says:

    I’m Goldilocks with the Bolt, I think GM is too. Not too hot, not too cold, but just right. Just chum the waters a bit which may lead to a feeding frenzy.

  17. Anon says:

    The only thing I like about the Bolt, is the Orange Color available for it. ๐Ÿ˜‰

    1. AlphaEdge says:

      Survey’s say, it’s the number one reason people are buying the car. ๐Ÿ˜‰

  18. Bacardi says:

    Total B.S. that there’s nothing they can do to stop price gouging…

    Wasn’t it reported that dealerships were warned that selling a Bolt out of state would result in reduced future allocations?

    1. Nix says:

      That would depend upon state law in each state. State Franchise laws can restrict a manufacture’s ability to enforce a warning like that in individual states.

  19. Acevolt says:

    Does anyone know what dealership is offering $5,200 off MSRP? It would be good to mention this dealership so people can get these deals.

  20. ModernMarvelFan says:

    Great for potential buyers!

    I clearly remembered that few Tesla fan boi argued that Bolt is more expensive than Model 3. Well, with $5K off MSRP where Model 3 will be sold at Tesla FULL retail price, there is NO way that Bolt won’t be cheaper than Model 3!!!

    I am willing to bet that as soon as $7500 is gone, GM will be ready to lower the price to $30K-$34K in about couple years.

    GM already sold Bolt at “fleet price” of around $32K to NYC. So, fleet price usually reflect the actual “cost” of the cost as the margins are fairly low but made up in volume.

  21. Pushmi-Pullyu says:

    As someone who very much hopes that the Bolt EV will sell very well, and hopes that GM will ramp up production in future years if the demand is there, my initial reaction to this article was “Oh oh, they’re already offering discounts; that’s a sign that demand is already flagging!”

    However, in context of the entire article, particularly the statement some rural dealerships are asking as much as “$5,000 above sticker”, it looks like the discounts being offered are just dealers competing for customers.

    * * * * *

    I did not at all appreciate, in a recent exchange in another comment thread here on InsideEVs, Sven calling me a “concern troll” about the Bolt EV. My concerns are entirely based on actual facts and my actual opinions.

    I’d like to see plug-in EV sales take off in a big way; to strongly and unquestionably enter the type of year-on-year exponential growth in sales we expect during a disruptive tech revolution; the first half of the classic “S-curve” of adoption. It may be too soon for that to happen, too early in the development of EV tech. Perhaps that will have to wait for one or two more breakthroughs in commercial battery tech. But even if it’s unrealistic, I’m still hoping the Bolt EV will be a part of the kickoff of year-on-year strong exponential growth.

    1. David Lane says:

      Me too Pushmi! Well said.

  22. Rich says:

    The exact same Chevy Bolt being sold in Canada, is priced $5,800 less than US pricing (taking currency conversion into account). http://insideevs.com/chevrolet-bolt-ev-canada-priced-42795/
    That’s $5,800 on top of the profit GM would normally make.

    Mark up the Bolt $5,800 and then create an Amazing discount of $5,200, all the while GM makes $600 more than what they would have normally made off the car.

    1. DJ says:

      That is largely due to currency fluctuations which they have hedged against.

      A shocking amount of cars are cheaper in Canada now. If you are buying an ICE it is likely worth it to buy there and ship it down here. Not sure about EVs though as I don’t know if you are eligible for the US Federal and State rebates.

  23. Bill Howland says:

    IN other news: just got a blurb from my Caddy dealer that the PHEV CT6 is being released… Why no news about it here?

    1. ModernMarvelFan says:

      Website and $75k price has been up for couple weeks now. I assume the configurator is up as well. But there are 0 inventory in the entire country at this point.

      Nobody has driven it either, at least not by major press. They could be under blackout but it could also be that GM doesn’t want a wide news release under the current political climate. The last thing GM wants is that CT6PHEV becomes a political football and international trade bargaining chip.

      GM doesn’t expect much sales from CT6PHEV anyway. That is why it is being “imported” from China.

      1. Jay Cole says:

        Just to touch on this. While we haven’t had any “new” news on the release date of the CT6 PHV of late, we were to expect it for the ~1 week of May.

      2. vdiv says:

        GM is also importing the Buick Envision from China, which as a mid-size crossover in the high $30k and is supposed to sell in numbers. Of course no plug on that one (*$%^%^*@#$#*@$#@@!!!)

  24. speculawyer says:

    I’m glad to hear people are getting some good deals ….. but I’m little bit worried if Chevy already has to lower the price to move cars.

    Lack of buyers?

    1. ModernMarvelFan says:

      Most of those are dealer discounts.

      Some dealer Pre-ordered a huge inventory (more than 100 cars) in anticipation of quick turn around and some of them are still holding 60 to 80 cars after 2 months…

      Of course, there are also other dealers that barely have 2-3 cars on the lot.

      So, it all depends on the dealer.

  25. Tesla3 reserve says:

    nah, still in Spark. Waiting for those great lease deals again. ๐Ÿ™‚

    When Niro EV arrives, will create larger pressure with Tesla 3

  26. bro1999 says:

    So the Bolt is basically already cheaper than a base Model 3 (which no one will see till 2019 probably…if ever). And no one will ever get discounts on, as Elon said.

    So much for the price trump card all the Tesla fans said the 3 held over the Bolt.

    1. Nick says:

      > … if ever.

      Why do we have to sling such lame mud on each other here?

      I hope the Model 3 and Bolt are both wildly successful. I’m bummed GM made some decisions which make it less attractive to me and put mass market success at risk.

      That’s all.

  27. vdiv says:

    You know what this means? We should all get off our lazy behinds and buy a Bolt EV (or two) ๐Ÿ™‚

  28. QCO says:

    Watch out for unscrupulous dealers offering “huge” discounts, but actually selling as “used” so they keep the $7500 credit.

    Wouldn’t be the first time… happened with the Volt.

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